upc,full-product-name,strength,flavour,positioning-line,features-and-benefits,features-and-benefits-html,target-market,research,references 8-25273-03216-1,Lorem Ipsum,30 Billion,,Maintains healthy gut flora,Helps prevent recurrent urinary tract infections in women Provides live microorganisms that temporarily modify gut flora Provides 4 Lactobacilli strains for small intestine care and 1 Bifidobacteria stain for colon care Suitable for vegetarians ,
  • Helps support gastrointestinal health
  • Restores and normalizes intestinal flora
  • Convenient one-per-day critical care formula
  • Suitable for vegetarians
  • ,"Anyone with digestive complaints such as bloating, gas, or bowel irregularities","Dysbiosis can result in a number of health issues, including gas, bloating, headaches, poor bowel function, yeast infections, fatigue, skin disorders, allergies, and food sensitivities. Diarrhea also occurs with dysbiosis, with one meta-analysis finding an average of 20% of patients suffering from antibiotic-associated diarrhea. Probiotic use decreased this incidence to just 8% (Cremonini et al., 2002). Probiotics help with immunity, as demonstrated in a randomized, double-blind, placebo-controlled trial, where 28 critically ill patients given high potency probiotics for seven days had greatly enhanced immune system function and reduced intestinal permeability (Alberda et al., 2007). Clinical research has revealed that probiotics help prevent and control food and skin allergies in children, combat bacterial vaginosis and Candida albicans infection. (Kumar et al., 2010). ","Alberda, C., et al. (2007). Effects of probiotic therapy in critically ill patients: a randomized, double-blind, placebo-controlled trial. Am J Clin Nutr, 85(3):816-23. Cremonini, F., et al. (2002). Meta-analysis: the effect of probiotic administration on antibiotic-associated diarrhea. Aliment Pharmacol Ther, 16(8):1461-7. Kumar, M., et al. (2010). Cancer-preventing attributes of probiotics: an update. Int J Food Sci Nutr, 61(5):473-96." 8-25273-03187-4,Dolor Sit Amet,100 mg,,Essential nutritional support for women 50 and over,"Provides the recommended daily vitamins in superfood blend Contains 28 whole food fruit and vegetable sources Contains 1000 IU of vitamin D3, plus key minerals such as calcium, magnesium, and zinc Includes bioavailable forms of nutrients such as vitamin K2, which is often missing from other multivitamins Convenient high-absorption one-per-day formula in easy-to-swallow vegetarian capsules Features non-GMO ingredients Suitable for vegetarians  ","
  • Provides the recommended daily vitamins in superfood blend
  • Contains 28 whole food fruit and vegetable sources
  • Contains 1000 IU of vitamin D3, plus key minerals such as calcium, magnesium, and zinc
  • Includes bioavailable forms of nutrients such as vitamin K2, which is often missing from other multivitamins
  • Convenient high-absorption one-per-day formula in easy-to-swallow vegetarian capsules
  • Features non-GMO ingredients
  • Suitable for vegetarians 
  • ",Women 50 and over looking for a complete multivitamin and mineral formula featuring whole food nutrient sources,"Multivitamin supplements can offer a variety of physical and mental benefits. In one double-blind, randomized, placebo-controlled study, women who took a daily multivitamin for 16 weeks experienced a boost in mood and energy, as well as improvements in sleep quality compared to the placebo group (1). Antioxidant vitamins and minerals including A, C, and E, zinc, and selenium can help prevent cell membrane and DNA damage, and support immune function and healing (2, 3). Calcium, magnesium, phosphorus, zinc, and vitamins D and K2, in addition to regular exercise and an overall healthy lifestyle and diet, can help reduce the risk of osteoporosis (4). Clinically proven vitamin K2 from menaquinone-7 (MK-7) is the most bioavailable, longest-lasting, and most bioactive form of K2 that helps promote bone health (5).","1. Sarris, J., Cox, K.H., Camfield, D.A., et al. (2012). Participant experiences from chronic administration of a multivitamin versus placebo...randomised controlled trial. Nutrition Journal, 11, 110. 2. Riedl, M.A. & Nel, A.E. (2008). Importance of oxidative stress...treatment of asthma. Curr Opin Allergy Clin Immunol, 8, 49-56. 3. Webb, A.L. & Villamor, E. (2007). Update: effects of antioxidant and non-antioxidant vitamin...on immune function. Nutr Rev, 65, 181-217. 4. Ruxton, C. (2013). Dietary approaches to promote bone health in adults. Nursing Standard, 27(28), 41-49. 5. Knapen, M.H., et al. (2013). Three-year low-dose menaquinone-7 supplementation helps decrease bone loss in healthy postmenopausal women. Osteoporos Int, 24(9), 2499-507." 8-25273-03682-4,Minim Argumentum,10 mg,"Orange, Raspberry, Lemon",Delicious multivitamin gummy for the maintenance of good health,"Source of antioxidants for good health Helps form collagen, connective tissue, and red blood cellsConvenient gummy format is easy to take Delicious natural orange, raspberry, and lemon flavours Contains nine vitamins and two minerals in every gummy Free of gelatin, gluten, and dairySuitable for vegetarians","
  • Source of antioxidants for good health
  • Helps form collagen, connective tissue, and red blood cells
  • Convenient gummy format is easy to take
  • Delicious natural orange, raspberry, and lemon flavours
  • Contains nine vitamins and two minerals in every gummy
  • Free of gelatin, gluten, and dairy
  • Suitable for vegetarians
  • ",Multivitamin users who do not like swallowing capsules and tablets,"Adults of all ages require a complete spectrum of vitamins and minerals to maintain overall health. A daily multivitamin supplement offers both physical and mental health benefits. A double-blind, randomized, placebo-controlled study found that participants who took a daily multivitamin for 16 weeks experienced enhanced mood and energy levels. (1) People with restricted diets have an increased risk of folate deficiency. A cross-sectional study revealed that 100% of celiac patients who were prescribed a typical gluten-free diet had an insufficient intake of folate. Additionally, 39% of these patients had significantly lower blood folate levels than healthy controls. (2) Vitamin D is produced in our skin upon exposure to sunlight; however, those living in northern climates and who use sunscreen may be at risk of deficiency. A health survey identified that 4% of Canadians ages 6–79 are deficient in vitamin D, while 10% do not have sufficient levels to maintain bone health. (3)","1. Sarris, J., Cox, K. H., Camfield, D. A., et al. (2012). Participant experiences from chronic administration of a multivitamin versus placebo on subjective health and well-being: A double-blind qualitative analysis of a randomized controlled trial. Nutrition Journal, 11, 110. 2. Valente, F., Campos, T., Moraes, L., et al. (2015). B vitamins related to homocysteine metabolism in adult celiac disease patients: a cross-sectional study. Nutrition Journal, 14(1), 110. 3. Langlois, K., Greene-Finestone, L., Little, J., et al. (2010). Vitamin D status of Canadians as measured in the 2007 to 2009 Canadian Health Measures Survey. Health Reports, 21(1), 47–55." 8-25273-03293-2,Legere Torquatos,10 000 mcg,,"A vitamin that supports healthy hair, skin, and nails","Shown to strengthen brittle nails and promote healthy nails Promotes thicker and stronger hair Supports healthy skin An essential nutrient for the normal metabolism of carbohydrates, proteins, and fats Provides 10,000 mcg of biotin per vegetarian capsule ","
  • Shown to strengthen brittle nails and promote healthy nails
  • Promotes thicker and stronger hair
  • Supports healthy skin
  • An essential nutrient for the normal metabolism of carbohydrates, proteins, and fats
  • Provides 10,000 mcg of biotin per vegetarian capsule
  • ",People with dermatitis (inflammation of the skin) or dry skin that may be linked to biotin or fatty acid deficiency,"Biotin has been shown to benefit thinning hair, brittle nails, and dry skin. In one study, biotin supplementation was associated with an increase in nail plate thickness, as well as reduced nail splitting (Colombo et al., 1990). The researchers found that those taking biotin had significant correction of an irregular cellular arrangement of the dorsal surface of brittle nails. In another study, people who took 2500 mcg of biotin daily had a 25% increase in nail plate thickness (Scheinfeld, Dahdah & Scher, 2007). A study using the same dose found that 91% of people with brittle nails showed “definite improvement,” with firmer, harder nails after an average of two months of treatment (Floersheim, 1989). Around 20% of people are affected by brittle nails, with twice as many women affected as men (van de Kerkhof et al., 2005). Many people with brittle nails report cosmetic concerns as well as pain and interference with daily activities (van de Kerkhof et al., 2005). Daily biotin supplementation (5000 mcg) has been used to treat uncombable hair syndrome, an inherited condition that leads to unruly, dry, blonde hair prone to tangling and which is also associated with nail fragility (Boccaletti, Zendri, Giordano, Gnetti & De Panfilis, 2007). ","Boccaletti, V., et al. (2007). Familial Uncombable Hair Syndrome. Ultrastructural Hair Study and Response to Biotin. Pediatric Dermatology, 24(3), E14-6. Colombo, V.E., et al.(1990). Treatment of brittle fingernails and onychoschizia. Journal of the American Academy of Dermatology, 23(6 Pt 1), 1127-32. Floersheim, G.L. (1989). Treatment of brittle fingernails with biotin. Zeitschrift fur Hautkrankheiten, 64(1), 41-48. Scheinfeld, N., et al.(2007). Vitamins and minerals. Their role in nail health and disease. Journal of Drugs in Dermatology, 6(8), 782-7. van de Kerkhof, P.C., et al. (2005). Brittle nail syndrome. A pathogenesis-based approach with a proposed grading system. Journal of the American Academy of Dermatology, 53(4), 644-51." 8-25273-03680-0,Instructior Ex.,2500 mcg,Cherry Pomegranate,"Delicious biotin gummy for beautiful hair, skin, and nails","Strengthens brittle nails and promotes nail health Supports healthy skin, especially for individuals with dermatitis Convenient gummy format is easy to take Delicious natural cherry-pomegranate flavour Provides 2500 mcg of biotin per gummy Free of gelatin, gluten, and dairySuitable for vegetarians and vegans","
  • Strengthens brittle nails and promotes nail health
  • Supports healthy skin, especially for individuals with dermatitis
  • Convenient gummy format is easy to take
  • Delicious natural cherry-pomegranate flavour
  • Provides 2500 mcg of biotin per gummy
  • Free of gelatin, gluten, and dairy
  • Suitable for vegetarians and vegans
  • ",Biotin users who do not like swallowing capsules and tablets,"Biotin is needed for the synthesis of fatty acids and amino acids, the key elements for healthy skin, hair, and nails. Biotin deficiency is associated with hair loss, dry skin, and brittle nails. (1) Around 20% of people are affected by brittle nails, with twice as many women affected as men. (2) Many people with brittle nails report cosmetic concerns as well as pain and interference with daily activities, including problems carrying out tasks at work. A small retrospective study demonstrated a 25% increase in nail plate thickness in 63% of patients with brittle nails who received 2500 mcg of biotin over six months. (3) Another study using the same dose found that 91% of people with brittle nails showed “definite improvement,” with firmer, harder nails after an average of two months of treatment. (4)","1. Yazbeck, N., Muwakkit, S., Abbound, M., et al. (2010). Zinc and biotin deficiencies after pancreaticoduodenectomy. Acta Gastro-Enterologica Belgica, 73(2), 283–286. 2. van de Kerkhof, P. C., Pasch, M. C., Scher, R. K., et al. (2005). Brittle nail syndrome. A pathogenesis-based approach with a proposed grading system. Journal of the American Academy of Dermatology, 53(4), 644–651. 3. Scheinfeld, N., Dahdah, M. J., & Scher, R. (2007). Vitamins and minerals: their role in nail health and disease. Journal of Drugs in Dermatology, 6(8), 782–787. 4. Floersheim, G. L. (1989). Treatment of brittle fingernails with biotin. Zeitschrift fur Hautkrankheiten, 64, 41–48." 8-25273-03494-3,Vis Id Odio Atomorum,1250 mg EPA/DHA,Grapefruit,A great source of citrus,"Omega-3 EPA and DHA are in the triglyceride form which offers higher bioavailability and ensures no fishy repeat or odour Contains the freshest and highest quality omega-3 fish oil Delivers 750 mg EPA and 500 mg DHA in every dose (5 mL) Blended with 100% natural, non-GMO flavours and sweetened with (low-calorie) monk fruit Delicious taste, easy to take by the teaspoon or can be added to smoothies! Certified by International Verified Omega-3 (IVO) and International Fish Oil Standards(IFOS) 40 servings per bottle ","
  • Omega-3 EPA and DHA are in the triglyceride form which offers higher bioavailability and ensures no fishy repeat or odour
  • Contains the freshest and highest quality omega-3 fish oil
  • Delivers 750 mg EPA and 500 mg DHA in every dose (5 mL)
  • Blended with 100% natural, non-GMO flavours and sweetened with (low-calorie) monk fruit
  • Delicious taste, easy to take by the teaspoon or can be added to smoothies!
  • Certified by International Verified Omega-3 (IVO) and International Fish Oil Standards(IFOS)
  • 40 servings per bottle
  • ",People looking to maintain and support cardiovascular health,"DHA is highly concentrated in the brain and retina, where it is essential for vision, cognitive development, and health. A meta-analysis of six randomized controlled trials suggests that 400–1800 mg of omega-3 daily may help prevent cognitive decline in the elderly (Zhang et al., 2015). Clinical trial evidence indicates that omega-3 has benefits for learning and social behaviour, supporting emotional well-being and cognition in children and adults (Raine et al., 2015). EPA and DHA also support cardiovascular health, with one review finding DHA associated with a 6.8% net decrease in triglycerides and a 5.9% net increase in beneficial high-density lipoprotein (Jacobson et al., 2012). In another analysis of studies in patients with cardiovascular disease, fish oil consumption was found to reduce the risk of death due to cardiovascular causes, such as myocardial infarction, by 24%, and the risk of overall mortality by 16% (Yzebe & Lievre, 2004).","Jacobson, T.A., et al. (2012). Effects of eicosapentaenoic acid and docosahexaenoic acid on low-density lipoprotein cholesterol and other lipids: a review. J Clin Lipidol, 6(1), 5-18. Raine, A., et al. (2015). Reduction in behavior problems with omega-3 supplementation in children aged 8–16 years: a randomized, double-blind, placebo-controlled, stratified, parallel-group trial. J Child Psychology and Psychiatry, 56(5), 509. Yzebe, D., & Lievre, M. (2004). Fish oils in the care of coronary heart disease patients: a meta-analysis of randomized controlled trials. Fundam Clin Pharmacol, 18, 581-92. Zhang, X.W., et al. (2015). Omega-3 fatty acids and risk of cognitive decline in the elderly: a meta-analysis of randomized controlled trials. Aging Clin Exp Res, May 30, 2015. [Epub ahead of print]" 8-25273-03646-6,Oportere,5 mg,,Helps reset sleep-wake cycle,"Helps reset sleep-wake cycle and can help reduce time to fall asleep in people with delayed sleep phase syndrome (DSPS) Helps increase total sleep time and sleep quality in people suffering from sleep restriction or altered sleep schedule, such as from jet lag or shift work Helps relieve daytime fatigue associated with jet lag May help alleviate abdominal pain associated with irritable bowel syndrome (IBS) Offers a stronger dose for individuals who require more than the standard 3 mg of melatoninEasy-dissolve sublingual tablet supports fast, consistent absorption","
  • Helps reset sleep-wake cycle and can help reduce time to fall asleep in people with delayed sleep phase syndrome (DSPS)
  • Helps increase total sleep time and sleep quality in people suffering from sleep restriction or altered sleep schedule, such as from jet lag or shift work
  • Helps relieve daytime fatigue associated with jet lag
  • May help alleviate abdominal pain associated with irritable bowel syndrome (IBS)
  • Offers a stronger dose for individuals who require more than the standard 3 mg of melatonin
  • Easy-dissolve sublingual tablet supports fast, consistent absorption
  • ",Persons suffering from insomnia due to age-related decline in melatonin,"Melatonin facilitates sleep by acting as a natural sedative. It ""turns down"" the brain’s activating system that controls wakefulness. Insomnia is a condition in which wakefulness overrides the brain’s effort to cause sleepiness. Normally, melatonin levels rise in the bloodstream as light diminishes progressively to full darkness, but changes in sleep patterns, and aging, can affect levels of melatonin and its effectiveness. Frequent insomnia can cause problems during the day, such as sleepiness, fatigue, difficulty in concentrating, and irritability, and other subtle health problems. Those likely to benefit most from sublingual melatonin are older people who may have an age-related decline in adequate melatonin secretion, as evidenced by frequent or chronic insomnia. Shift workers also find melatonin helpful when adjusting to new sleep patterns due to changing shifts. For jet-lag, taking melatonin can help travellers reset their sleep pattern more quickly in a new time zone."," Lewy, A.J. et al. (1992). Melatonin shifts human circadian rhythms according to phase-response curve.Chronobiol Int,9(5), 380-392. Sharkey,K. M., & Eastman, C.I. (2002).Melatonin phase shifts human circadian rhythms in a placebo-controlled simulated night-work study.Am J Physiol Regul Integr Comp Physiol,282, 454-463. " 8-25273-03826-2,Quem Modo Fabellas,5 mg,,Helps reset sleep-wake cycle,"Helps reset sleep-wake cycle and can help reduce time to fall asleep in people with delayed sleep phase syndrome (DSPS) Helps increase total sleep time and sleep quality in people suffering from sleep restriction or altered sleep schedule, such as from jet lag or shift work Helps relieve daytime fatigue associated with jet lag May help alleviate abdominal pain associated with irritable bowel syndrome (IBS) Offers a stronger dose for individuals who require more than the standard 3 mg of melatoninEasy-dissolve sublingual tablet supports fast, consistent absorption","
  • Helps reset sleep-wake cycle and can help reduce time to fall asleep in people with delayed sleep phase syndrome (DSPS)
  • Helps increase total sleep time and sleep quality in people suffering from sleep restriction or altered sleep schedule, such as from jet lag or shift work
  • Helps relieve daytime fatigue associated with jet lag
  • May help alleviate abdominal pain associated with irritable bowel syndrome (IBS)
  • Offers a stronger dose for individuals who require more than the standard 3 mg of melatonin
  • Easy-dissolve sublingual tablet supports fast, consistent absorption
  • ",Persons suffering from insomnia due to age-related decline in melatonin,"Melatonin facilitates sleep by acting as a natural sedative. It ""turns down"" the brain’s activating system that controls wakefulness. Insomnia is a condition in which wakefulness overrides the brain’s effort to cause sleepiness. Normally, melatonin levels rise in the bloodstream as light diminishes progressively to full darkness, but changes in sleep patterns, and aging, can affect levels of melatonin and its effectiveness. Frequent insomnia can cause problems during the day, such as sleepiness, fatigue, difficulty in concentrating, and irritability, and other subtle health problems. Those likely to benefit most from sublingual melatonin are older people who may have an age-related decline in adequate melatonin secretion, as evidenced by frequent or chronic insomnia. Shift workers also find melatonin helpful when adjusting to new sleep patterns due to changing shifts. For jet-lag, taking melatonin can help travellers reset their sleep pattern more quickly in a new time zone."," Lewy, A.J. et al. (1992). Melatonin shifts human circadian rhythms according to phase-response curve.Chronobiol Int,9(5), 380-392. Sharkey,K. M., & Eastman, C.I. (2002).Melatonin phase shifts human circadian rhythms in a placebo-controlled simulated night-work study.Am J Physiol Regul Integr Comp Physiol,282, 454-463. " 8-25273-03213-0,Dicat Semper Est,5 Billion with 200 mg,Cranberry,Probiotics to support healthy digestion and urinary tract health.,Helps prevent recurrent urinary tract infections in women Provides live microorganisms that temporarily modify gut flora Provides 4 Lactobacilli strains for small intestine care and 1 Bifidobacteria stain for colon care Suitable for vegetarians ,
  • Helps prevent recurrent urinary tract infections in women
  • Provides live microorganisms that temporarily modify gut flora
  • Provides 4 Lactobacilli strains for small intestine care and 1 Bifidobacteria stain for colon care
  • Suitable for vegetarians
  • ,Women seeking to maintain healthy intestinal and vaginal flora,"Probiotics are protective bacteria that are used to help re-establish healthy GI and vaginal flora. The normal indigenous flora of the human gastrointestinal tract comprises a remarkably complex yet stable colony of more than 400 separate species, living in a symbiotic relationship with the human host (Marshall, 1999). Factors such as food allergies, gastric acidity, antibiotic use and other underlying conditions can permit pathogenic and putrefactive microorganisms to enter and populate the digestive system. In a study of 56 clinically healthy women of reproductive age it was found that four species of Bifidobacteria (B.bifidum, B.breve, B. adolescentis and B. longum) dominated the bifidobacterial population in these women. This finding supports the benefits of using certain strains of probiotics to correct the microflora imbalance in the urogential tract in females (Reid et al., 2001).","Marshall, J.C. (1999). Gastrointestinal flora and its alterations in critical illness.Curr Opin Clin Nutr Metab Care,2(5), 405 retrieved from http://www.nutramed.com/allergy/candida.htm Reid, G., Bruce, A.W., Fraser, N., et al. (2001). Oral probiotics can resolve urogenital infections.FEMS Immuno Med Microbiol,30(1), 49-52." 8-25273-03584-1,Apeirian Detraxit Pri,150 mg,Vanilla Cream,Plant proteins to support active lifestyles,"Plant-based nutrition to support active and healthy lifestyles  Provides 23 g of plant protein in every serving, alongside greens, veggies, and a whole lot more  A good source of protein and a valuable source of iron  Delicious vanilla cream and rich chocolate flavours naturally sweetened with stevia  Non-gritty formula mixes easily with water or fruit juice for simple, convenient, quality nutrition on the go  Vegan friendly, non-GMO, and free of gluten and artificial sweeteners18 servings per bottle ","
  • Plant-based nutrition to support active and healthy lifestyles 
  • Provides 23 g of plant protein in every serving, alongside greens, veggies, and a whole lot more 
  • A good source of protein and a valuable source of iron 
  • Delicious vanilla cream and rich chocolate flavours naturally sweetened with stevia 
  • Non-gritty formula mixes easily with water or fruit juice for simple, convenient, quality nutrition on the go 
  • Vegan friendly, non-GMO, and free of gluten and artificial sweeteners
  • 18 servings per bottle
  • ","Active and health-focused individuals looking for nutritious and delicious support that is quick, convenient, and reliable","A plant-rich diet helps support acid-base balance in the body, which is vital for normal physiological processes and good health. (1) What’s more, a plant-based diet has been shown to help protect against age-related loss of muscle mass, likely by helping the body balance blood pH to avoid metabolic acidosis where the body breaks down muscle to buffer blood that is too acidic. Plant-based proteins are the only major dietary proteins that are alkalizing; animal-derived proteins are acid forming. (2) In a 2013 study, women aged 18–79 years who ate a largely plant-based diet had greater muscle mass and leg muscle power than those whose diets lacked plant foods and who ate more animal-derived foods. (3) In another study, women who consumed recommended levels of vegetables enjoyed greater protection against age-related loss of muscle mass than those engaging in aerobic exercise alone (48% versus 38%). (4)","1. Welch, A. A., et al. (2012). A higher alkaline dietary load is associated with greater indexes of skeletal muscle mass in women. Osteoporosis International, 24(6), 1899-1908. 2. Deriemaeker, P., et al. (2010). Nutrient based estimation of acid-base balance in vegetarians and non-vegetarians. Plant Foods for Human Nutrition, 65(1), 77-82. 3. Kelaiditi, E., et al. (2016). Measurements of skeletal muscle mass and power are positively related to a Mediterranean dietary pattern in women. Osteoporosis International, 27(11), 3251-3260. 4. Kim, J., et al. (2015). Association between healthy diet and exercise and greater muscle mass in older adults. Journal of the American Geriatrics Society, 63(5), 886-892."