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What file format do I need for social media?

Explorer ,
Apr 20, 2021 Apr 20, 2021

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Hey there, I'm pretty new to Animate. I made an animation for a customer who wants to share it in Znstagram and Facebook. My animation has 900x900px and 15.5 secs and if I export it I get huge files (30MB). Is that fine for social media? I don't even know what format is ok. I used MPEG2 - Match source medium bitrate. I have no clue what is the right thing…

 

Thanks, Tommi

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Community Beginner ,
Apr 20, 2021 Apr 20, 2021

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I don't see a direct export into Adobe Media Encoder (from Animate), but it might be worth poking around the H.264 presets? Import your chosen video and see if a social media destinations optimizes anything.

 

I, too, am a bit unseasoned when it comes to file types and codecs and whatnot; eager to read what this forum has to say!

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Community Expert ,
Apr 20, 2021 Apr 20, 2021

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H.264 with Match Source medium or high is errorproof.

It's also Facebook's recommended format: https://www.facebook.com/help/1041366099316573

A 15 second video with medium settings will be around 5MB in size.

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Explorer ,
Apr 21, 2021 Apr 21, 2021

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Thank you guys, I will try that and let you know …

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Explorer ,
Apr 21, 2021 Apr 21, 2021

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H.264 medium worked just great. Is's a 24 secs movie now but only has 8MB. Thanks a lot!

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