A serialized product, as installed from a deployment package you create with Creative Cloud Packager, is uniquely identified by a licensing identifier (LEID). For example, if the product name is Photoshop CS6 Extended, and it is installed in Mac OS, the LEID is Photoshop-CS6-Mac-GM.
See this article for the list of the LEIDs for products in Creative Cloud.
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Creative Cloud Apps or products, Deploying & Packaging apps