Why won't ADOBE sell MUSE/Business Catalyst for the sake of it's loyal users?

[JG_DesignStudio]

Most companies who believe it's time to move on from one of their creations, will usually opt to sell it to a competitor, rather than shut everything down, creating problems for the users who bought into their marketing/advertising. We all bought the promise of MUSE & BC, and we loved it. With restructuring the program/plans, this may be a profitable venture for Adobe. Let the users offer some suggestions that may work in keeping it going!

Most users of Adobe products are extremely loyal and we'd really like to see that reciprocated. It's very distressing the Adobe decided to dump these items, leaving a huge sector of it's customers wondering, "WTH?"

Perhaps if we yell loud enough, Adobe might actually hear us?

Adobe Customer for over 20 years.

J. G.

[pziecina]

I don't know about the number of Muse created sites, but for BC the total number of sites using it is just under 140000, which is almost 0% of the total number of web sites, and does not even come close to the 428000 new sites on the web monthly.

https://trends.builtwith.com/cms/Adobe-Business-Catalyst

The simple fact is BC is not worth any companys time and money to pay the costs involved in buying from Adobe, and developing further.

[JG_DesignStudio]

Too bad. If Adobe would have let us knowŠ we could have helped. Adobe

customers are some of the most loyal and industriousŠ we could¹ve pulled

together to help promote the site. Had we known, we would have! Most of us

have email marketing lists we could have tapped into for this very thing. So

sorry because Adobe really had the BEST product at the time, and it could

have taken the marketŠ most of us believe so.

Julie

[Nancy OShea]

I think you're missing the bigger picture.  Who would even WANT to absorb aging web technologies?  There's no future in it.  Nostalgia is fine for old songs, films and TV shows but not the ever-changing web.

Muse & BC would have to re-built from the ground up.  That alone requires a huge investment of time, research, talent and complaint driven development.  And when all is said and done, there are no guarantees.

Complaint-Driven Development

Muse and Business Catalyst had a good ride while they lasted.  Now it's time to move on...

[JG_DesignStudio]

Wow Nancy, I had no idea that Adobe let things go for so long! Usually

companies upgrade their software as the times require. This is quite

disturbing to find out.

Julie

[Nancy OShea]

They didn't let things go.  IMO Adobe did all they could with Muse's InDesign inspired, drag & drop code generator.   If Muse had embraced web standards and the CSS box model more closely, it might have had a longer shelf life.   But it wouldn't have been nearly as much fun to use. 

Business Catalyst is a different beast.  The company was founded in 2004 by two Australian entrepreneurs.   Adobe acquired it in 2009 and opened several worldwide BC data centers.  A good idea that never quite caught on.

Business Catalyst - Wikipedia 

This is not the first time  Adobe has ended products & services.  And it won't be the last.  That's just how the game is played.

[JG_DesignStudio]

Well, those of us to who grabbed onto this technology when it first

launchedŠ we loved it. So tragic to see it go. It¹s really hard to think

about having to move onŠ unless Adobe comes up with something new and

better.

Julie

[Nancy OShea]

The focus is on Enterprise users and Cloud Experiences now.

Adobe Experience Platform for the Experience Business

Transform your brand into an experience business | Adobe Experience Cloud

[JG_DesignStudio]

Hi Nancy,

Will Adobe offer a non-cloud, downloadable/ownership version of the Muse CC

for us dinosaurs in the design world when Muse goes away?

Julie

[Nancy OShea]

j_gordon54  wrote

Will Adobe offer a non-cloud, downloadable/ownership version of the Muse CC

Julie,

If history is any indicator, no.  They don't sell their other EOL wares like CS6 and Fireworks.  So it's doubtful they will make Muse a standalone purchase.   If you want to keep using Muse, you will probably have to keep subscribing to the All Apps CC Plan.   But we'll have to wait until 2020 to see what they actually do.

[pziecina]

Adobe have partnered with Microsoft and its Azure cloud hosting, so that is probably the way forward as far as Adobe is concerned when it comes to hosting and other services. Azure is actually not a bad hosting plan, and offers much more than most hosting providers and certainly much more than BC ever did. The big problem with it though, (for Muse users) is that it requires a knowledge in how to code to take advantage of what it can do, particularly C# or asp.net on the server side, plus javascript in the browser.

Unfortunatly also, Adobe currently has NO program that one can use to code effectively in C# or asp.net, not even Dreamweaver.

As for promoting BC via your own user base newsletters, that is illegal now and frowned upon anyway, unless you are offering web hosting services, (in which case you would not be using BC). So it is best not to even think of what might have been in that direction.