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UK 23% VAT? What is that all about?

New Here ,
Jul 01, 2018 Jul 01, 2018

I am intending to buy (sorry rent per month?!) Photoshop Elements why do they charge 23% VAT in the UK when there is no such vat amount - the correct one being 20%!

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Explorer ,
Jul 01, 2018 Jul 01, 2018

Adobe delivers all downloads and creative cloud products across Europe from The Republic of Ireland where VAT is charged at 23%

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New Here ,
Aug 03, 2025 Aug 03, 2025

They charge 23% because your purchase is billed through Adobe’s Ireland office, so Irish VAT applies rather than the UK’s 20%. That’s just how cross-border digital sales are handled.

Do you know if it’s possible to reclaim the difference if you’re VAT registered in the UK?

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Community Expert ,
Aug 04, 2025 Aug 04, 2025
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Contact HMRC.

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