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How do I add our logo into the video so it shows up while the video is playing?
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The basic technique is to put your logo on an image file with a transparent background in Photoshop or Photoshop Elements. You can then put that image above the video track in the timeline.
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Further what Bill says, make sure your logo has no background and that you're using a transparent picture file format, like a PNG or a PSD. Otherwise, your logo will appear with a rectangular white background behind it.