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How do I add our logo into the video so it shows up while the video is playing?
The basic technique is to put your logo on an image file with a transparent background in Photoshop or Photoshop Elements. You can then put that image above the video track in the timeline.
Further what Bill says, make sure your logo has no background and that you're using a transparent picture file format, like a PNG or a PSD. Otherwise, your logo will appear with a rectangular white background behind it.