(LEGAL) Licensing limitations of stock imagery in an Educational Publication (print)

[christopherm57682811]

I'm designing for a printed book. It's a self published workbook for grade-school students that serves as a study aid.  With standard licensing of Adobe Stock images, would that cover everything needed using them in print?  The books containing the stock art will be sold / retail.  The book's contents themselves are not primarily stock imagery, they will just be placed throughout (in other words, we're not selling a book that is just stock imagery).

The first production run is for 5,000 books.  My client might make a companion mobile app or website. Would that also be ok?  Also, what about using some art from Adobe Stock in the use with stickers that would be included with the book (not sold separately or individually)?  Some Stock art might be modified, some might not?

I just want to be clear on the proper use of Adobe Stock images with print.

[melissan48086611]

I am very interested in the answer to this question as well.  

[Abambo]

The book should be no problem. Nor should be the mobile app as long as the images are not extractable or the website as long as the images are stored in a web optimized size. 

The reasoning is as you correctly layed out that the pictures are not the primary value of the book. Web usage is anyhow allowed and the mobile app is problably an interactive version of the book and may count against your print run. 

Now the sticker may be problematic if it will be given away also separatly from the book, which is always a possibility. It may very well qualify for an extended license need, but I'm not sure and my feeling is, that as it will be distributed with the book, you are ok with a standard license.

There is no difference between modified or unmodified assets, except if the modification is such that you could consider the result as a distinct artwork on its own. In this case the artwork can be considered as detached from the orignal licensed asset.

As you are creating an educational work, any hints in the direction of adult works or political endorsements do not apply to you. 

(Disclaimer: As always with licensing, this is my interpretation of the rules. I think they are correct and advice is based on fair use for both the buyer and the artist/stock company, but I can not rule out that my interpretation is wrong. I'm not an Adobe employee)