Hi, can I use an image to show an animal I want to rehome for a charity if the picture has a standard license? It's a charity so we don't profit but people do pay a set rehoming fee to cover the animals' treatments and care.
I just need to know if that's considered advertising the animal or "selling" the animal.
p.s. they will know that's not the actual animal but animals with a picture do get more interest and the real animal can't be shown for legal purposes.
Licencing makes no difference between charity and commercial operations.
So, my opinion of this is:
If you make advertising, I do see no problem with a standard licence.
If you sell posters, t-shirts, mugs etc that is merchandising and will need an extended licence.
Look here for more information on licensing: https://community.adobe.com/t5/stock/links-for-licensing-terms/td-p/11366788 (Disclaimer: As always with licensing, this is my interpretation of the rules. I think they are correct and advice is based on reading and interpreting the licence terms and on fair use for both the buyer and the artist/stock company, but I cannot rule out that my interpretation is wrong. I'm not an Adobe employee).
ABAMBO | Hard- and Software Engineer | Photographer