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Print AD: Use a face image purchased from Adobe and swap it with a face from an AI-generated image

New Here ,
Feb 07, 2025 Feb 07, 2025

Can I use a face image purchased from Adobe and swap it with a face from an AI-generated image for use in a print advertisement?
Does the license have an expiration date? a year or longer?

*The face will not appear directly on the product, but only in the scene of the print advertisement. I will purchase the advanced(extended) license for the face and make some additional modifications after the face swap.

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Community Expert ,
Feb 07, 2025 Feb 07, 2025

Licenses do not expire, and you are allowed to edit the licensed assets to suit your purposes.

Jill C., Forum Volunteer
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Community Expert ,
Feb 07, 2025 Feb 07, 2025

Just to clarify, if you previously used the licensed assets for another client, you will need to license it again if you're using it on a new client's project.

Jill C., Forum Volunteer
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Community Expert ,
Feb 08, 2025 Feb 08, 2025
LATEST
quote

Can I use a face image purchased from Adobe and swap it with a face from an AI-generated image for use in a print advertisement?


By @Enlightened_Coral7679

No issue with that. You can modify assets at will, given that you do not something amoral with the asset.

quote

Does the license have an expiration date? a year or longer?


By @Enlightened_Coral7679

There is no expiry date. You can use the asset as often as you wish, given that you do not use it for different clients (own use counts also as a client use). With standard licences, there is a print run (or views in some circumstances) expiry: print run and view is limited to 500k. Web views and social media are explicitly excluded.

 

quote

I will purchase the advanced(extended) license for the face and make some additional modifications after the face swap.


By @Enlightened_Coral7679

You can do that also with a standard licence if your print run is less than 500k. An extended licence is only needed when the print run exceeds 500k, or when you use the asset for merchandising, i.e. printed on a t-shirt or a cup or similar.

 

Look here for more information on licensing: https://community.adobe.com/t5/stock/links-for-licensing-terms/td-p/11366788
(Disclaimer: As always with licensing, this is my interpretation of the rules. I think they are correct and advice is based on reading and interpreting the licence terms and on fair use for both the buyer and the artist/stock company, but I cannot rule out that my interpretation is wrong. I'm not an Adobe employee).

ABAMBO | Hard- and Software Engineer | Photographer
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