My company is developing a series of illustration of people, to use on a brand's packaging.
To get the action right poses - is the illustrator allowed to simply reference an image on Adobe stock - or should the image be purchased, and if so, which License will cover this type of usage?
...And of course, is this type of usage allowed, without contravening any rights?
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What do you mean? You are doing a template for the customer and the customer than decides what packaging to use?
You can use the watermarked pictures for this.
What I mean is taking an image of, for example, a man fly-fishing - using it as a reference to make a digital low-poly style drawing - simply using the original as a source of pose and shape - to create an illustration that will end up on packaging.
IE simply looking at a pose reference, and creating a digital drawing from that.
For sure, the extended license would cover this type of application in any case. I cannot say, however, if a lesser license would do also. Thatks such a specific application that I would expect an IP laywer doing a huge research on precedent, with the associated costs.