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Branding Database?

Engaged ,
Sep 29, 2016 Sep 29, 2016

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As i build my portfolio of clients, I'm finding that I need to improve my organizational skills. This is especially true when it comes to keeping track of client colors, fonts, logo variations and the likes. Is there a Mac program or app that does this? If not, what's the best way to keep track of this information so that it's easily accessible?

Thanks!

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Community Expert ,
Sep 30, 2016 Sep 30, 2016

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I suppose you could put that information on your Creative Cloud space in separate folders for each client.

CC Storage Space varies by Plan.

If you have a full Adobe Creative Cloud membership or a single app membership, you have 20 GB of storage. If you have a Creative Cloud Photography membership, a trial product, or a free membership, you have 2 GB of storage. Creative Cloud for teams and Creative Cloud for enterprise memberships include 100 GB of storage per seat.

Nancy O'Shea— Product User, Community Expert & Moderator

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Community Expert ,
Oct 13, 2016 Oct 13, 2016

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Personally speaking I keep a master branding document and images folder for any client I work with.  I like to make sure that I have .eps or .ai files of logos, and especially a map of all colors and their corresponding values across the color scales (HEX, RGB, CMYK, PMS).  As for an app that does this, I don't have one. I have a Word doc that I re-use over and over with all of this information and use page navigation so everything is easy to find by page.

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Community Expert ,
Oct 14, 2016 Oct 14, 2016

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I do things very similarly to @Ben M. I keep ASE (Adobe Swatch Exchange) swatches of client colors and all the assets in folders, which I manage with a digital asset manager. Those folders are all synced via Dropbox, so I can access all client assets from any device, even the Web on client's computer or tablet. As far as notes and details about the client and the assets, I keep the short info inside the metadata for the files themselves, which you can do in Bridge or Lightroom. More detailed branding notes notes I keep in Evernote. I also keep any PDF brand style guides for the client's assets inside Evernote.

Pariah Burke | Trainer, Author, Instructional Designer | InDesign, InCopy, Illustrator, Photoshop, Firefly, Audition, Canva, Generative AI | Accessibility / Section 508, Publishing, Generative AI, EPUB, IFX, more.

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