Registered Trademark ®

[_RenéG_]

I have a logo set in Palatino (it's our company logo) and I just found out that I have 2 versions of it: one with the ® symbol in Helvetica and the other one set in Palatino, like the logo.

Which font should be used for that symbol?

Is there a rule for that, or is it just a matter of taste?

[Neil_Keller]

Rene,

It's a matter of taste, although virtually every time I see ® it is in a semibold sans serif. My sense is that as long as it is small and readable, it serves its purpose.

Neil

[_RenéG_]

Thanks Neil.

The Sans Serif is good, particularly when it is really small, for legibility and registration on press.

[Neil_Keller]

Rene,

I agree that Palatino won't reduce in size that well. I prefer to keep ® marks residing next to logos as small as possible.

Neil