Thanks for the input, Derek. InDesign isn't the issue here as InCopy takes care of managing text. Prior to my arrival at this agency, no one here used InCopy as they either wrote directly into InDesign or copied and pasted from whichever source the text was supplied. My goal is to arrive at a workflow that makes things easier for everyone and is less likely to lead to oversights and errors. We do use PDFs for client feedback, but it's not a practical solution for synchronising writers and designers contributions to an ongoing project. Often, we'll be working in tandem and the work may go through numerous revisions and versions. Typical projects? We're a marketing agency with a lot digital work, so it could be an email, a web page, a printed brochure, a Facebook campaign, a direct mail letter... All kinds of things that will have a mix of images and text.
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