How to Deploy a ColdFusion WAR File

ColdFusion 9 (and other versions) has the ability to package a CF application as a WAR file.  Has anybody on the planet ever done this and successfully deployed their ColdFusion application to something like CloudBees (http://www.cloudbees.com/) or Amazon Elastic Beanstalk (http://aws.amazon.com/elasticbeanstalk/)? 

I have tried both and failed.  Google is strangely silent on the issue, coming back with almost no search results.  Has anyone out there done anything like this?

Thanks!

Steve