OT: Web designer website: White or Black background?

Forum|Forum|8 years ago
August 24, 2017
3 replies
1856 views

I am redesigning my logo as well as my website and was thinking of going with a black (or near-black) background. It seems that black backgrounds are more suitable for design- or arts=related sites, even if they make reading a bit more difficult and can feel a bit oppressive. I have also noticed that all photography looks better with a dark background and this is of course vital for showing off your portfolio.

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E

EbaySeller

Inspiring

Do you care to provide a link to your website or are you too embarrassed to post it? At the current moment your website background is invisible to the eyes of the forum users whose opinion you're asking for.

Nancy OShea

Community Expert

Maybe it's not done yet and he's just bouncing around some ideas. Haven't you ever done that?

Nancy O'Shea— Product User & Community Expert

Jon Fritz

Community Expert

It depends on content and your target merket.

I rarely enjoy, or spend much time, reading light text on a black background, but color photography looks nice on black to me.

Either way, white or black, both can be used well or poorly, depending on the remainder of the design.

Keep in mind though, if you depend on your site to bring your customers to you, it's no longer about "what you like" in a design. Many, many designers fall into that trap...

"I'm a designer, so I know what looks good and how things should be. I like black and red and dynamic, sharp swooshes..."

"Well, I'm your target demographic and your website looks like you're trying to recruit me for a satanic ritual, no thanks."

paulk7737514Author

Inspiring

And dark background websites invariably appear more "interesting" than white background websites.

Nancy OShea

Community Expert

That's all very subjective. Right now, my eyes prefer light text on dark background because it's easier to read. Others will have a very different opinion. If you look on Adobe Portfolio or Behance, you'll see some portfolios on light ground and others on dark. It varies.

Nancy O'Shea— Product User & Community Expert

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