Fonts in web to print templates

The design your printed piece applications on sites like minted.com and moo.com use fonts like Helvetica. These sites allow users to edit embedded fonts in design templates they select and then generate print-ready PDFs. Helvetica and many of the other fonts prohibit editing embedded fonts.

Where does one go in Adobe to get a license for this sort of application (in our case using Adobe Scene 7's web-to-print module)?