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April 3, 2008
Question

Need excellent typographer

  • April 3, 2008
  • 11 replies
  • 2198 views
Hello, my name is Fredo Viola. I'm a multi-media artist preparing a series of album releases and am on the hunt for an excellent typographer to make a name logo for me, as well as a font based on a hand-drawn font found on a German poster. It's a really beautiful, creative font, but alas, my name has many letters not represented! So it's hopefully a fun and creative challenge.

If you are interested, please email me at fredoviola @ gmail (dot) com.

Time is a bit of the essence, so really hoping to hear from somebody within the next week.

Thanks again!

- Fredo Viola
http://www.fredoviola.com
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    11 replies

    Known Participant
    April 3, 2008
    Fredo,
    >am on the hunt for an excellent typographer to make a name logo for me, as well as a font based on a hand-drawn font found on a German poster.

    You want a typographic designer -- not a typographer. That said, do you have a budget? Do you have any idea how much creating an appropriate custom logo and crafting a well-designed and implemented font costs? Or how much time this will take -- particularly for the latter? We're talking many thousands of dollars (again, largely for the latter) and many months (sometimes years) of typographic design to do this "right".

    You can spend a few hundred dollars to a few thousand dollars with a fairly competent graphic designer and get "something" as a logotype that reflects who you are; a mark that addresses all the uses that you are likely to need it for -- it depends upon the designer's ability, experience, and how extensive an identity program you need. (Understand that a well-designed and applied logotype is never created in a vacuum.)
    >Time is a bit of the essence

    It won't happen that way. Even a shlock logo and font take time.

    For your font, you first have to be aware of any copyright issues that may exist. Next, you need to determine how the font would be used, in what sizes and media, etc.; how extensive the font needs to be (bold, italic, condensed, expanded, swashes, alternates, ligatures, symbols, pi, accents, etc.).

    Figure that a typographic designer has to make sure that every conceivable combination of letters works well, from both a readability standpoint and attractiveness in various sizes; as well as appropriately formed characters for the various media in which it will be applied. The person doing this needs to be experienced in this and will probably be using a steep-learning curve application like FontLab. None of this comes either cheaply or quickly.

    Neil