Hight Resolution

[BB EWM]

I am having my logo placed on a table runner and the company indicated the PDF I provided is not high resolution.  I no longe have contact with the original designer to ask for a high resolution document. When I asked if there was another type other than pdf, they indicated eps or ai.  I am not a graphics person, just a user. Is there a way to convert the pdf i have to (wht is defined as high resolution?) or in a manner to fit the eps or ai requirment?

[JR Boulay]

By nature, a vector logo in EPS, AI or PDF format is resolution independent, so this question should not even arise.

This is what makes vector formats so interesting.

[Test Screen Name]

Vectors are resolution independent, but they can contain images, which do have resolution. So EPS, AI and PDF can all be low resolution, just as much as a JPEG can be.

[Dov Isaacs]

Actually EPS, AI, and PDF may contain raster images, but vectors themselves absolutely cannot contain images! 😉

           - Dov

[Test Screen Name]

Not really, you need to have a graphics artist recreate it. Converting low res back to high res is a bit like trying to convert chicken soup back into chicken.

[Dov Isaacs]

This is by far the most interesting analogy I've seen to date!

         - Dov

[Joel Geraci]

If you force feed chicken soup to baby chicks, you can convert chicken soup back into chicken.. it's just not the same chicken.

[JR Boulay]

"Vectors are resolution independent, but they can contain images, which do have resolution"

If images contain pixels there is no point in saving them in a vector format.

[Test Screen Name]

There may be several excellent reasons for putting images in a vector format. (1) this may be what the requirement is - for example a print service only accepts PDF files (2) mixed pages, which is the normal thing, containing both text and images, perhaps vector art too.

[JR Boulay]

We are talking about a logo, not about a multipages layout.

If your graphic designer puts pixels in a logo it is because it is urgent to change the graphic designer

😉

[BB EWM]

Thanks everyone for your input, it was all extremely helpful.  I was able to get the file converted to all the versions I needed (ai,eps, and a few more), I just may need them.  Also, the company was able to produce the product I was trying to order with success by using the ai file.  Extremely excited and appreciative to all the all for helping me understand.