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I find it so silly that we can't download the fonts... when we design branding for clients they want to be able to actually use the fonts we've selected without having to pay monthly for a creative cloud subscription... I think I will be moving ALL clients away from Adobe from now on - not all clients need or want Adobe's suite and they definitely don't want to have to license it to hundreds of employee computers just so they can edit powerpoints etc. with the proper branding. I'm fed right up with this...
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Typefaces are software and are created by type designers who deserve to get paid. You can no more give a typeface to a client than you can give them InDesign or Illustrator or PowerPoint so they can continue working on the documents that you created for them.
Adobe has given us the gift of letting us use Adobe fonts and some fonts from some foundries as part of our Creative Cloud subscription. It wasn't always like this, but it has been for a number of versions now.
If you want to use typefaces that you can also give to your clients, you need to use typefaces that you can purchase, then purchase two copies: one copy for you and one copy for them. You can't purchase a typeface and then give away copies — that would be theft and would break the license agreement.
Your other choice is to use free typefaces that they can also download.
I know you weren't thinking of it this way; many people don't. But it's always been this way.
I have a question for you: when you move away from Adobe and no longer have access to Adobe Fonts, what typefaces will you be choosing?
Jane
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So you think one subscription should give you Adobe's font files (about $50,000 value for a single user license), for you to share with your clients and their employees for no extra charge?? Almost all the fonts in Adobe Fonts can be separately licensed, and your clients can license a copy for each of their employee computers just as they always had to do. Nothing has changed for you except the convenience of having the fonts included in the subscription for your own work.
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If a client has hundreds of desktops then they are already VERY familiar with licensing software.
Specific to the point you bring up, Powerpoints are typically authored with generic Windows system fonts for compatibility. Branding would be reserved for logos which do not have to be live type, in fact, a large company will have assets from the marketing/graphics department that can be dropped into emails, presentations, web pages, etc. A logo would be a pdf or JPEG or TIFF image that was rendered and didn't need its own font license, while the Powerpoint was mainly done in Cambria or Times New Roman or whatever.
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I see this completely differently I play in a band and I'm designing an album cover and I'm using an adobe font. I paid for my subscription, I designed the layout, when it goes off to the record company or printed why should they pay twice for it just for one project? Trust me I understand that you're getting paid for your work being a musician as soon as our album is released will be posted online for free....
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The record company is going to have Adobe CC licenses already. And if they didn't, you could send a print-ready pdf with fonts embedded that didn't need a license. The whole "I have to send it to someone" argument is a red herring.
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"I designed the layout, when it goes off to the record company or printed why should they pay twice for it just for one project?" That just doesnt' apply.
- if you are sending an InDesign or Illustrator file, you just send that. The printer of course needs InDesign or Illustrator, so they must have a subscription, so they must have the Adobe (subscription) fonts. Nothing to send. (In the past people often sent the fonts, that has always been a breach of the license!)
- if you are sending a PDF, you'll embed the font, and they don't want or need it.