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paulk7737514
Inspiring
June 8, 2017
Répondu

OT: Understanding clients' businesses

I am trying to beef up my knowledge of the real estate business in order to sell a real estate website. However, the complexity of the business is driving me crazy, not to mention the competition with vertical market companies that specialize in real estate websites. Any DW users with real estate website experience care to comment?

    Ce sujet a été fermé aux réponses.
    Meilleure réponse par Nancy OShea

    This might be of interest to you if you're open to using Business Catalyst as your development platform. 

    SuperHomes: the very first BC template for real estate agencies with MLS integration included

    Nancy

    3 commentaires

    Nancy OShea
    Community Expert
    Community Expert
    June 9, 2017

    My brother sells Real Estate in California where the market is fiercely competitive.  It's not uncommon for new listings to sell the first day & in some cases attract multiple offers. 

    IMO, the best RE web sites look great but never at the expense of form & function.  No Flash stuff either.

    A great IDX search feature is essential. Buyers & sellers want to find what they're looking for quickly and not be limited to just the agent's inventory. 

    Prospective clients also need to get a call back from the agent or broker ASAP, not 3 days later.   

    Best Practices for Your Real Estate Website Home Page | Realtor Magazine

    Nancy O'Shea— Product User & Community Expert
    paulk7737514
    Inspiring
    June 10, 2017

    Thanks for the link, Nancy.

    Legend
    June 9, 2017

    paulk7737514  wrote

    I am trying to beef up my knowledge of the real estate business in order to sell a real estate website. However, the complexity of the business is driving me crazy, not to mention the competition with vertical market companies that specialize in real estate websites. Any DW users with real estate website experience care to comment?

    I should think there is a far reaching spectrum of individuals/companies selling real estate, especially in the US where anyone and everyone can get in on the act, without having much or any experience.

    You wont be able to infiltrate the top tier as they are out of your reach and beyond your skill level  BUT there will be room for you to target those that dont have infinite 'cash to trash'. It's much the same as any industry - those developers/companies that only have dollar signs engrained on their pupils won't be able to, or feel its beneath them, to work for those real estate business that have lower budgets than they feel they are worth or can command. That's good as it spreads the work around and suitable client/developer relationships are formed based on differing critrea.

    I would concentrate on what you do best and assess if your skills are a good fit when the oportunity arises.

    Inspiring
    June 8, 2017

    paulk7737514  wrote

    I am trying to beef up my knowledge of the real estate business in order to sell a real estate website.

    SMH. You have a real estate question, NOT a dreamweaver question.

    paulk7737514
    Inspiring
    June 9, 2017

    It's a web design question regarding real estate websites. DW users build websites.

    Legend
    June 9, 2017

    I'm going to take EBaySellers side on this, asking what real estate agents want, requires real estate agents to answer.

    I work exclusively in the aerospace engineering industry, and I am 100% certain that anyone who has not worked in that industry, on product support, doing outside working party aircraft updates would have any idea about what i do, and what those working in the industry require. Even if i was to answer a question on what the people i support required, no one here would probably understand the answer anyway, as it is so full of industry and aircraft specific tech speak and abreviations, that without having experiance in the industry, no outsider would understand it.

    I am certain real estate also has its 'tech' speak, insider knowledge, etc. and without that no outsider can say anything, or say where to start in project requirements. Yes, one could visit RE sites, and see the requirements for the front end, but the back end remains closed to outsiders of the RE industry.

    The only place to ask RE agents, is a RE agent forum.


    pziecina  wrote

    The only place to ask RE agents, is a RE agent forum.

    Ask 10 real estate agents what they require and you'll get 10 different answers just as you would if you ask a web developer what workflow is best or what web editor to use.

    You really have to assess the situation by asking your client what they require and if that clients expectation meets with your expectation skill level and budgets.

    I work mainly for the lesiure industry and all my clients require different approaches based on personal needs and budgets. Its no good asking in a forum at all, you will just get a lot of opinionated information which could be neither right or wrong.