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MahaB82A
Legend
January 27, 2023
Question

Gradient Tool

  • January 27, 2023
  • 2 replies
  • 994 views

What are the purpose of using gradient tool? One known fact is to give a aesthetic look to a logo. Is there any other reasons?

 

See the following logo it looks like one end taking a backward root to other end. That means it looks like a 3D logo.

 

  

 

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2 replies

Monika Gause
Community Expert
Community Expert
January 27, 2023

There are many different use cases for Illustrator. Creating logos is just one of them. Whether or not a logo could or should contain a gradient is the subject of heated discussions among designers. 

Kevin Stohlmeyer
Community Expert
Community Expert
January 27, 2023

Not sure there is a simple answer to your query - The gradient tool allows designers to flow from one color to another (or several) smoothly. It's a design choice and can be used in various means like the example you are showing.

MahaB82A
MahaB82AAuthor
Legend
January 27, 2023

I have watched several logo design in the YouTube. In some logos gradiant color change give 3D look. I do not know whether it is the issue with my looking a logo or not.    

Monika Gause
Community Expert
Community Expert
January 27, 2023

So you are designing a logo and cannot get the look you want? Maybe show us your logo?