Has Adobe lost its way in positioning Premiere Pro to the right market segment ?

Looking at the extensive feedback I've seen recently on the Forum regarding new features such as the 'controversial' header bar implementation and the import screen that was incorporated in V23.x - is this a dumbed down product that Adobe are trying to push in the market?.

You cannot appeal to the casual laptop mobile editor and serious Desktop user at the same time surely when making user interface changes ?

I'm not a Professional editing house - I'm just an enthusiast hobby video editor and I find some of these new features puzzling .......and sometimes annoying.

To a Video Production house it would seem to me these could also give rise to a few questions, "where are Adobe going with this Software?".

I'd like to see less gloss and 'cool features that are 'me too' and  trendy ... ' and focus on investing engineering resources that give real performance improvement and stop wasting time on messing about with user interfaces that really don't need it. These are low priority rated developments in my view.

Putting a coat of shiny paint on an inefficient engine does not really fool anyone, and ultimately drives users away.

Despite promises of performance improvements in new releases I have found quite the opposite.

Very slow rendering times in some cases on a well managed fast PC Windows platform. I see similar feedback on this Forum from MAC users too.

So in short, I'd like to see Adobe Product management prioritise things that really matter to a good cross section of users. Well established professional users, intermediate users and beginners.

A bit more QA in post development would also be a positive.

On a final point, I see references on the Forum to a recent marketing user survey that helped shape the 'controversial features' that were included in the latest releases.

Who gets these surveys, what criteria are used to determine who gets them and how much of it is shaped by what the competition is doing ?.

I'll post this on the User Forum as well to see if anyone in Adobe reads it, however, everything I've ever posted there hardly ever gets any meaningful feedback from Adobe employees at all.

We are still paying our annual Creative Cloud Subscription - well, we are ....... for now.

Money talks.