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Megan33970757zq9d
Participant
November 30, 2023
Answered

Brand vs. library

What is the difference between a brand and a library now that both can have colors, fonts, and templates? Which should I use if I want to let people use our fonts, colors, etc in their designs?

    David__B
    David__BCorrect answer
    Legend
    March 31, 2025

    Hi @blinkertoon

    My unofficial response would be
    - If you are going to use the content regularly in other Adobe apps other than Express then just a library might make more sense
    - If you're working primarily in Express then use brand

    Libraries have additional features and support other content types beyond what is available in Express, and you could run into compatibility issues if you use them in other Adobe desktop products regularly.

    Hope that helps,
    Dave

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    18 replies

    Rutger H
    Known Participant
    April 16, 2024

    For some reason my brand did not show up. When I searched the name it did. Then I clicked on "Use as library" which resulted in my brand being lost. How to undo this? And I'm still not understanding the difference between a library and a brand. The article below only says: just use brand as it's easier to share with others. @Adobe, is brand replacing Libraries? Or is Brand for Express whereas Libraries are for Illustrator etc? Please clarify.

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      Winnie_M
      Winnie_M
      Inspiring
      April 16, 2024

      Hi @Megan33970757zq9d

       

      Can you share a screenshot of your stuff so we can understand the situation? The brands are in a folder different from the library, as seen in the attached screenshot. The libraries are in Your stuff folder. You can access your brand on the main left-side panel at any time.
      A brand in Adobe Express is a mark you create that includes fonts, colors, and logos. Find out more about it here. You can use it directly in a project. A library comprises design assets; you can also add colors, fonts and graphics. 

       

      We're here to help

       

      Thanks,
      ^WM

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        Amanda36773799vqnj
        Participant
        April 16, 2024

        I'm seeing the same problem with Brand not showing up when I'm editing a file. But it's there when I go to https://new.express.adobe.com/brands

         

         

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        J E L
        Community Expert
        J E LCommunity Expert
        Community Expert
        December 2, 2023

        Hi @Megan33970757zq9d, I think using brands to share with others is the way to go. It's explained here: https://helpx.adobe.com/express/using/shared-brands.html

         

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