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Participant
June 9, 2022
Question

Google Analytics 4 & Adobe express

  • June 9, 2022
  • 1 reply
  • 2038 views

Adobe Express - (Spark)only supports UA codes from Google.   Google no longer creates a UA code, only a G4 code.  How do I add a Google analytics tag to my Spark Page?  

 

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1 reply

Amitej S
Community Manager
Community Manager
June 9, 2022

Hi Scott,

 

Thanks for writing to us. To get the code, please go through the following link shared:

  1. https://www.youtube.com/watch?v=9yc0T4tR4gg
  2. https://comtechnology.co.nz/how-to-generate-google-analytics-ua-code-in-new-ga4-platform/

 

Let us know if it helps.

 

Regards,

Amitej

Participant
June 28, 2022

Hi Amitej, Google is replacing Universal Analytics (UA) with Google Analytics 4 on July 1, 2023  (https://blog.google/products/marketingplatform/analytics/prepare-for-future-with-google-analytics-4/). UA properties will stop tracking hits at that point.

Google Analytics 4 doesn't have a tracking number, hence it's not currently compatible with Creative Cloud Express. Is Adobe working on a way to utilize Google Analytics 4?

Amitej S
Community Manager
Community Manager
July 1, 2022

Hi @Gen T ,

 

Thanks for bringing this up.

I'd like to inform you that our engineering team is aware of this info, and once there is an update, we'll notify you.

We appreciate your concern and patience.

 

Regards,

Amitej