In a Web Object - How do you make portions of text clickable to show hidden objects?

I have to use a Web Object to contain a table that will scroll since it won't all fit on screen (15 rows, 2 columns). However, there are vocabulary words that I need to be clickable (like a hyperlink), but instead of opening a link, I need it to show a hidden pop up box that is located on the Captivate slide. 

Does anyone know the HTML code to make this happen? Thank you for your help!

PS - I will have 4 pop ups, named Pop01, Pop02, Pop03, and Pop04.