In FrameMaker 15 how can I have the TOC as a first level Bookmark

In a generated instance of the TOC file, insert a level 1 heading just prior to the first line of generated content, such as:
Table of Contents
(text prior to the generated content survives regeneration)

Give that paragraph a format (tag name) that is:

- NOT included in TOC generation (at all), but
+ IS included in PDF book markup generation (at level 1)
This usually requires an isolated format, such as:
Heading1.TOC