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JR Boulay
Community Expert
Community Expert
July 7, 2017

Bob Howes: On Tumbl and Instagram you will find many people and photographers that shares photos made with their iPhone/Samsung/Sony

Acrobate du PDF, InDesigner et Photoshopographe
Bob Howes
Inspiring
June 21, 2017

I wonder.

I detect that Apple no longer has quite the clout to set a new standard and make people convert.  There are an awful lot of .jpg gear and photos out there and they'll be around for a LONG time.  I'd wager that  HEIF converter will come out within days of any Apple release.

Me?  I shoot stills in Camera RAW with a jpeg preview.  I do have an iPhone now but am seriously considering  Samsung next time.  I have nothing but trouble with the lightning connector and, with new models trying to use it for audio as well, I don't have much confidence.

JR Boulay
Community Expert
Community Expert
June 24, 2017

I do have an iPhone now but am seriously considering  Samsung next time

The only thing you will regret is that you did not do it sooner.

Acrobate du PDF, InDesigner et Photoshopographe
Trevor.Dennis
Community Expert
Community Expert
June 25, 2017

JR_Boulay  wrote

I do have an iPhone now but am seriously considering  Samsung next time

The only thing you will regret is that you did not do it sooner.

I was impressed with my brother's Google Pixel.  At the time I didn't know it came in different versions, so I have no idea what his was, but it was the only time I felt tempted to change my aging 5S.  It astonishes me how so many of my friends feel compelled to have the latest model.  Many of them complain that they are hard up, some living mainly on a state pension, yet they regularly spend serious money on a device little different to the one they already have.  Plus they have data plans that cost the same as a full CC subscription.  In fact at least one of them says she can't afford even the Photography plan, and uses a pirated version of CS6!

Nancy OShea
Community Expert
Community Expert
June 16, 2017

Isn't Nokia in a patent dispute with Apple over parts of this?

As I understand it, Nokia has made an open-source JavaScript library that can be implemented on any website today. Meaning you don't have to wait for the browsers to support the file format or rely on 3rd party plugins to use it.  However major browsers will likely get on board once it gains wide enough acceptance.

Below a nice comparison of HEIF, animated GIF and JPEG

HEIF Comparison - High Efficiency Image File Format

More discussion on this at W3C and more recently in Hacker News.

Responsive Images breakout session TPAC 2016 -- 21 Sep 2016

HEIF – High Efficiency Image File Format | Hacker News

Nancy

Nancy O'Shea— Product User & Community Expert
davescm
Community Expert
Community Expert
June 16, 2017

Hi

Thanks for sharing this.

The format looks good but I would think adoption may take a long time.

It is clearly a format for sharing, I would not use a lossless format for master. But no matter how good the new format, at the moment you can put a jpeg out there, confident that almost anyone will be able to view it. I would be reluctant to put out images in a format that only a % of viewers might see. So a bit of a chicken and egg situation .

It will be interesting to see how it develops.

Dave

John T Smith
Community Expert
Community Expert
June 16, 2017

Replace... never... too many existing programs and web sites use JPEG

Add to... no idea... support for Apple's MOV format is not universal, especially since Apple removed Quicktime for Windows support