Brainstorming on how to progress on a project

Question

Hi folks,
 
how is it cooking for you? Mind a little chat on channels and their outcome?
 
As I am on my way to my first conference in a lifetime, where I will give some examples on how to use Adobe Firefly, I was wondering if I should go back filming my examples and create videos as I did a while ago. Always found using video recording to be a great way to hear how it will sound for others.
 
Need a headset or something on that line, but I mostly wonder: I see YouTube has shorts now, which is a completely new reality for me: how would you rate them?
 
As a former me, I used Vimeo, not YouTube, but I think this last one is a good platform too. Are there any others that I am missing? I am really rusty and would appreciate some honest opinion from video creators.
Better go back to good old Vimeo, or is it the MySpace of video content creation?
 
hope someone will jump in for a chat on this matter

Nancy OShea · Accepted Answer

My go to is YouTube. For several years, YouTube has been the most popular video sharing and social media platform. It attracts 2.1 billion users per month and offers 694,000 hours of video streaming every minute (more than Netflix). See YouTube Stats.

TikTok is the fastest growing short video platform with over 1 billion active monthly users. TikTok's highly personalized app experience appeals to more GenZ and millennial users but mature audiences are embracing it, too. TikTok's content ranges from music videos to sports and how-to videos. The latest TikTok app supports videos up to 10 minutes when uploading from local gallery and up to 3 minutes for video capturing. File Size: TikTok for iOS supports videos up to 278.6MB, while the maximum file size of a TikTok video on Android smartphone is only 72MB.

After the overwhelming success of TikTok, YouTube introduced YouTube Shorts as feeder to long-form content. Creators can now upload 60s maximum 9:16 aspect ratio vertical or square videos (similar to Instagram Reels and TikToks). According to YouTube, Shorts are attracting over 1.5 billion active monthly users, surpassing TikTok’s 1 billion.

I'd be remiss if I didn't mention MetaCafe— a free video sharing site with under 1 million views/month that focuses on short videos in categories such as sports, fashion, music, movies and video games. All videos are shorter than 180 seconds and under 100 MB, making this a good platform for sharing quick product reviews and how-tos. Monetization kicks in after a video reaches 20,000 views, Metacafe pays content creators $5 for every 1,000 views. Sweet.

I think that covers the main ones. But feel free to investigate more on your own.

Hope that helps.

Anna Watts · Answer

Hi there,Cooking's going well, thanks! As for your video content strategy, creating examples with Adobe Firefly is a smart move, especially for a conference. YouTube Shorts is gaining popularity, offering a new way to engage viewers with short-form content. Vimeo remains a respected platform, while YouTube has a broader reach. You might also explore TikTok for quick, engaging videos. Ultimately, it depends on your audience and goals. Vimeo isn't the "MySpace" of video creation but may have a different audience focus. Experimentation is key. Good luck with your conference and essay!

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