Running Adobe Acrobat for many years, w/no problems. Not today.

Running Adobe Acrobat for many years, w/no problems. Not today. I'm running Windows 10 Pro. When i click on my; Adobe icon, adobe program, or any other way to open the program nothing happens. I have uninitialised and reinstalled it over 10 times.It still doesn't work.Since I have started have this issue I have been receiving ad's for a $10.00 monthly subscription for

Adobe Acrobat Reader DC

I can't afford that. I have been using the free download for many years with no issues.

If anyone can help i would greatly appreciate it. Thank you in advance.

Gary M. Ball