Best practice: Projects vs. folders in AE?

Great, thanks Tarun - just what I had in mind 🙂

One final question, for now at least: you mention setting up branded templates in our libraries. I briefly moved our brand kit to a library, as understood this would make it more widely available across projects (if not our wider organisation). However, it just looked like a collection of files/folders then, much as we have in Teams/SharePoint - and so presumably lost the feature of applying it to assets etc.

Could you help me better understand this, or simply point me to anything online that explains the best way to use libraries, esp. In relation to brand kits?

Thanks again.




Neil Hart

Head of External Engagement & Operations

{Mod note: Personal information has been removed by the Moderator}

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Hi 

,

Welcome to the Adobe community! It’s great to hear that you’re getting started, and your approach to organizing projects sounds like a smart one.

A good way to stay organized is to set up one project per internal client or major department and create folders within each project for specific campaigns, services, or product lines. Keeping a clear naming convention, i.e. ClientName_2025, can make things easy to navigate. You might also find it helpful to use subfolders for design drafts, final versions, social media assets, or video content.

To streamline things even further, consider setting up branded templates in your Libraries for quick access and consistency across your projects.

Hope that helps.

Regards,

Tarun