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I'm using a Dreamweaver (21.2) template to create a basic HTML email. When I drop in my content, the cells become unaligned. Even after I fix and refine the spacing in dreamweaver, the result is still out of alignment when viewed in a browser. How can I stop this from happening, or fix it when it does?
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I've tried Constant Contact with this client. Long story, but those types of industry standard email services gets flagged by their firewall (hyper sensitive security)
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Blocked by whose firewall? The sender's or the recipients'.
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Recipients. There is some boiler plate code in the constant contact email that makes it recognizable. It is flagged as potential spam and sent to a spam quarrantine folder. The users have to go to the folder, flag it as not spam, then open it after it is moved to their inbox. So, basically anything from CC or similar service is killed since no one will ever do what it takes to open the email. I even had them white list the incoming address but the settings on the client-side PCs still shunt the messages to Clutter or Junk, effectively doing the same thing. Fun times...
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My marketing email list is fully vetted, duplicates removed and opt-in only. In my experience bulk emails sent FROM unverified domains bounce back no matter who sends it. Only mail sent from a verified email domain gets through. See below for instructions on how to verify an email domain.
https://mailchimp.com/help/verify-a-domain/
Also we're dealing with end user's settings over which we have no control. Global email service providers like gmail put the kabash on spam. In doing so, they direct bulk emails to Social, Promotion or Spam folders. Users must choose to whitelist such emails and redirect them to their in-box, if desired. There's nothing much anyone can do about that. It's just how things are now.
Email marketing is flakey. I think that's why online content & social media have eclipsed email as the preferred marketing tactics. See Adobe Express below.
https://helpx.adobe.com/express/using/express-overview.html
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yes @Nancy OShea said a premium template is a nice way to go, here at the studio we often resort to themeforest, in fact the point is that these market place own a policy that guarantees a good relationship between the developer of the template, the customer, the after-sales support and the durability of the service...
https://themeforest.net/category/marketing/email-templates
but free to you to google this search "email template", you'll find plenty links proposing such templates
https://www.codeur.com/blog/template-email-gratuit-html/
https://stripo.email/fr/templates/
https://www.sendinblue.com/blog/free-responsive-email-templates/
however whatever your choice, when using a mailing campaign, it is imperative to produce both an HTML and a plain text version of your message in order to best serve your recipients