Skip to main content
T
Timothy H
Participating Frequently
January 6, 2014
Question

Adobe Cancellation of Monthly Subscription

  • January 6, 2014
  • 2 replies
  • 1750 views

Got this message yesterday (recalled this morning). Anyone know what's happening here?

Dear Adobe Technical Communication Suite Month-to-Month Subscriber,             

We sincerely appreciate your continued patronage of Adobe Technical Communication Suite. We wanted to reach out to you in advance and notify you about some important changes in the product offering expected to come into effect very soon.

Starting January 14th 2014, Adobe will no longer offer the month-to-month subscription plan for Adobe Technical Communication Suite. If you have purchased a month-to-month subscription and are on the auto-renewal plan, you will be able to renew your monthly subscription for Adobe Technical Communication Suite only till January 13th 2014.

Etc.

This topic has been closed for replies.

2 replies

Arnis Gubins
Arnis Gubins
Inspiring
January 6, 2014

Like phone plans, Adobe wants to ensure they've got you hooked for longer periods.

Only some Adobe products (mainly those in the TechComm area) still have perpetual licenses and I seriously doubt that products now on a cloud/subscription basis will ever go back to a perpetual license model.

Dropping the month-to-month licensing is going to impact organizations that occasionally need additional seats for short-term projects.

Bob_Niland
Community Expert
Bob_NilandCommunity Expert
Community Expert
January 7, 2014

> Like phone plans, Adobe wants to ensure they've got you hooked for longer periods.

Could be. Perhaps we'll get some clarity in the coming days, or not.

On one hand we have the general principle that if you delight your customers, and make it as easy as possible for them to do business with you, they'll often be delighted to make purchases well above forecast. Conversely, if you obviously game your customers, and/or make it difficult for them to do business with you, they will minimize their purchases to the maximum extent possible (as I do with several tech brands). In the specific case of FM, they will take a serious look at whether competing product F or even freebie product S might meet their needs.

On the other hand, FM is a complicated  product with deteriorating documentation. It might just be the case that so many monthly customers are mystified newbies, making so many support calls, that the entire monthly segment is running a net loss. If so, it would be tough to decide what to do about that  (keeping monthly available, but offering phone support only to the annuals might do the trick).

Bob_Niland
Community Expert
Bob_NilandCommunity Expert
Community Expert
January 6, 2014

Captivate also.

I haven't dug into it too deeply, but it looks like they are going to offer only annual or perpetual licenses from 2014-02 on.

I have no idea if this means that products now on subscription only are moving to this model (or adding perpetual where they do not today).

Terms & ConditionsAccessibility statement
Using the community Terms of use Privacy Cookie preferences Do not sell or share my personal information ad choicesAdChoices