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If the problem is that the colors in Illustrator look dull, the reason might be found in the tab for your document as shown in your screen shot. The tab is labeled with “CMYK” at the end. But CMYK is a print-oriented color gamut which is limited and doesn’t match up well to the color gamuts used in video editing. As a result, SMPTE color bars contain colors well outside CMYK. So if you are trying to increase the saturation of the color bars and it isn’t working, it might be because the Illustrat
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If the problem is that the colors in Illustrator look dull, the reason might be found in the tab for your document as shown in your screen shot. The tab is labeled with “CMYK” at the end. But CMYK is a print-oriented color gamut which is limited and doesn’t match up well to the color gamuts used in video editing. As a result, SMPTE color bars contain colors well outside CMYK. So if you are trying to increase the saturation of the color bars and it isn’t working, it might be because the Illustrator document was created in CMYK document mode.
The first thing to try is choose File > Document Color Mode > RGB Color. You might not see any difference right away, but switching to RGB color should let you make colors more saturated than they could be when it was in CMYK mode.
If you don’t need the color palette to be 100% accurate to SMPTE color bars, that might be all you need to do. But if you do need to match SMPTE colors exactly, there may be additional color management steps to perform.
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As already laid out by Conrad, TV doesn't work in CMYK and from the huge deviations it's also clear that you are not using any color management. You can spend all day trying to get your SMPTE colors and they'll still be wrong without CM.
Mylenium