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Hunchback Media
Participating Frequently
May 25, 2021
Question

Using Photoshop in commercial

  • May 25, 2021
  • 2 replies
  • 1686 views

Hello!

I'm making a short commercial for my product (I'm a photographer and I'm selling pictures). In the commercial (which will mostly be used on web), I would like to make a screen-capture of me using Photoshop. But, do I need any special permission from Adobe to use this in my spot? Sorry if this is not the right place to ask about this.

 

Kind regards

Daniel

This topic has been closed for replies.

2 replies

J E L
Community Expert
J E LCommunity Expert
Community Expert
May 25, 2021

That’s a really good question. If you were making a tutorial (for educational or editorial use) showing you using any proprietary software, that’s allowed without getting permission. People do it all the time with YouTube instructional videos, obviously. But considering your end product will be used commercially—you are selling services and incorporating software from your tool-kit into the promotion—one could argue that you need get permission or pay a licensing fee. For example, if you created an advertisement for your services and showed the Adobe Photoshop logo in the ad, would you need their permission? If you were wearing a T-shirt with the Adobe logo in the ad, would you need permission? Probably. Have you read the trademark guidelines here? https://www.adobe.com/legal/permissions/trademarks.html. Let us know what you find out!

H
Hunchback MediaAuthor
Participating Frequently
May 25, 2021

Yes, it is tricky. I have read the guidelines, and I actually could do it without showing the logo, but still, I am using the program (Photoshop).

I will let you know if I find out what is right 🙂

    J E L
    Community Expert
    J E LCommunity Expert
    Community Expert
    May 26, 2021

    So, I got this reply from Adobe Photoshop Family forum

    "As long as you're not representing yourself as an Adobe employee I don't see any issues with using a PS screenshot in your commercial."

     

    It seems that it's okay, but ofcourse it's not a direct permission. So I will try to get in contact with Adobe.

     

    Daniel

     https://feedback.photoshop.com/conversations/photoshop/using-photoshop-in-commercial/60ad47dcc6605c662447a0b1?commentId=60ad843e56f79d7093fe660e


    That’s great! Now I want to see your commercial!

      TheDigitalDog
      TheDigitalDog
      Inspiring
      May 25, 2021

      This is a user to user support forum. To ask your question of Adobe, you should go here and comment after selecting the appropriate product (in this case Photoshop):
      https://feedback.photoshop.com/categories/products/5f5f2090785c1f1e6cc40864

      Author “Color Management for Photographers" & "Photoshop CC Color Management/pluralsight"
      H
      Hunchback MediaAuthor
      Participating Frequently
      May 25, 2021

      Ahh, yes. Thank you, I will go there at once 🙂

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