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Eccentric Locust
Inspiring
April 4, 2018
Under Review

Support AV1 Video Encoding and Decoding

  • April 4, 2018
  • 164 replies
  • 79047 views

AV1 has been becoming a more and more popular codec for not just streamers, but also content creators and filmmakers. Video hosting platforms, such as YouTube, are now implementing AV1 as a way to easily stream video content to audiences at lower bandwidths. Filmmakers, and especially content creators, are asking for AV1 for creating high quality content without too much compromise for file sizes and ease of use when viewing.

 

Having the benefit of AV1 video will help with preserving the best image quality at a much smaller and efficient file size than codecs like H.264. HEVC/H.265 is supported in Premiere Pro and it's a very nice codec. In fact, both HEVC and AV1 perform very similarly. However, it would be wonderful to have the flexibility of additional codecs that are gaining traction in modern media.

 

HEVC isn't supported everywhere, largely due to their licensing slowing down adoption. Meanwhile, AV1 is open source, so it would be easier to adopt without the concern for licensing; thus, making it more popular with platforms than HEVC.

 

Competing video editing platforms have also supported AV1 encoding and decoding for some time and I have been wanting Adobe to look into it for a while.

 

Overall, I highly recommend Adobe include AV1 encoding and decoding support for Premiere Pro. I strongly believe it will heavily encourage more people to create the best content with a codec that is extremely efficient as it is excellent at preserving image quality.

164 replies

MyerPj
Community Expert
Community Expert
October 16, 2024

Cheers man.

This thread has gained 85 upvotes in about a year, (it's not overwhelming). Let's hope it keeps going up, and then Adobe may be interested in adding it.

Participating Frequently
October 16, 2024

@MyerPj Why would anyone use non-specialized hardware to encode/decode these days? Oh, yes, everyone does that because Adobe forces us. Why not use a GPU? Specialized hardware is equivalent to a GPU that costs less than $200. Seriously, are you reading what you're writing?

 

Again, should we stop rendering in 4K because 2010 PCs and TVs can't handle it? Is that your logic?

 

Even hardware made for data centers has supported AV1 for years now. Just look at the latest chips by AMD, Nvidia, and Intel. It's been YEARS, not months. Even the latest CPUs from Intel have AV1 encoder.

MyerPj
Community Expert
Community Expert
October 16, 2024

@Raphael297215156mgc 

Gotcha, so you need 'specialized hardware' for it to work reasonably.

Since you know where the info is on Google, do like I did and find a short bit that would be interesting for the thread. Otherwise, you're just relying on... you.

R Neil Haugen
Legend
October 16, 2024

Bluntly ... you don't like a decision. Fine, we all get ticked at the choices made. OK? I have posted a few epic rants here myself.

 

But you are conflating your preferences with all other users.

 

Wrong move.

 

Of the several million daily users, the majority are either happy with the change, or don't care.

 

Even 1,000 unhappy users, would still be only a tiny sub-fraction of the total daily users.

 

Personally I'm very aware of this because on several things important to me, the general user base goes several different directions. My wish ain't ever happening.

 

Yep, i don't like it, but as an adult I accept that everyone works differently, and I am only one (sadly to me!) rather unique user.

 

That's Life.

Everyone's mileage always varies ...
Participating Frequently
October 16, 2024

@MyerPj As I said, yes, Google is wrong. AV1 was heavier on older and not specialized hardware. Today, in 2024, the AV1 encoder is WAY FASTER than H264 and H265. This applies to both recording and exporting.

 

If you like Google so much, look for tests on YouTube. Look for the channel Eposvox, specifically the video where he talks about AV1 on the RTX 4000 Series. In Davinci Studio, using AV1, you can export and record up to 2x faster. That's my experience.

 

Again, your argument makes absolutely no sense. AV1 was once very heavy indeed, but that's no longer the case.

MyerPj
Community Expert
Community Expert
October 16, 2024

@kalamazandy , that's a 100% red-herring on your part. 😐

Stick to the topic, were they wrong in this case?

kalamazandy
Known Participant
October 16, 2024

Google also suggests you use Glue to keep cheese from sliding off pizza. Google is a Terrible source of information. It is a great resource to Find good sources of information. If you ask it certain questions it will also give as solutions to some problems because enough people provided that as an answer in various places and google forgot to program in sarcasm detection.
Also of the times I am stumped at things and search for them, more often than not, the first results tell you that you can't do the thing. Keep searching, keep searching, dig around a bit, and I find the answer which IS in fact possible. I have found an incredibly high frequency with Mac users responding saying you can't do something compared to others, furthering my opinion that many people think they know mac well, but that is because they don't do anything that can't be done on their phone.
Anyway, I wouldn't go around quoting as search engine being more reputable than a person. The person at least has some level of intelligence. Google's Ai is a LLM, so is both incredibly smart and incredibly stupid and it doesn't know the difference.

[abuse removed  by moderator]

Participating Frequently
October 16, 2024

I'm very sorry to put it like this, but I now understand why Adobe has so many anti-consumer practices and yet prospers. Why would they care? Even after every possible offense to the consumer, people still find excuses for Adobe's absolute incompetence.

 

Whenever you wonder why prices keep going up and the services just get worse, well, that's why.

R Neil Haugen
Legend
October 16, 2024

You could play H.264 prior to hardware stuff availability, but it wasn't ... pleasurable, to put it mildly. Even now, most colorists t-code nearly all long-GOP before importing to grade. (I work for/with/teach pro colorists btw.)

 

Adobe has very sophisticated metrics as to user use of things, and they base their priority decisions on a mix of that hard data and yes, "professional considerations".

 

It's when some mix of actual user usage,  and the considerations established for their anticipated path forward conjoin, that something jumps up the priorities listing.

 

 

Everyone's mileage always varies ...
Participating Frequently
October 16, 2024

@MyerPj 

 

If you ignore the last three years of technological evolution, yes, you're right, the fact is that AV1 encoder on Nvidia, Intel and AMD GPUs of the last three years run a lot smoother than H264 and H265, for example I can record 4k 120fps using AV1, or 1440p 240fps. Both are impossible using H264 and H265 on previous generations of encoders. 

 

Using your logic 4k is bad resolution because 2010 computers had a hard time running it.