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Inspiring
June 10, 2024
Question

Trouble ahead for Adobe

  • June 10, 2024
  • 12 replies
  • 4065 views

Since Adobe is very strict in forcing everyone to get a subscription, they will soon find out this is going to backfire badly. I speak with many young people, students and hobby enthusiasts.
They are all leaving or have left the Adobe platform in favor of DaVinci. Simply because it's 100% free and legal to own. Schools still try to educate students with the Adobe system but outside the curriculum there is no more love for Premiere.
Many professional organisations are leaving the Avid platform now: it's very expensive, their file handling is a nightmare, people don't learn Avid anymore and Avid is completely clumsy for fast online productions with simple effects and different screen ratios. And those professional organisations also skip Adobe premiere as the go-to Avid replacement in favor of DaVinci.
As a long time motion designer and Adobe user, I am disappointed to see that even our broadcast station is also moving from Avid straight to DaVinci. I was really hoping for Premiere because of the Motion Graphics Templates and all the expression scripting I do. Because none of that works in Avid, we built an online Adobe renderer to solve that problem but now DaVinci is the Avid successor, I still won't find the desired direct integration with the workflow of our reporters. Since all Adobe apps integrate quite well, I see this as a very big loss of potential improvement.
I think Adobe really needs to reconsider their Premiere and After Effects strategy. Just trying to wing it all out as usual, is going to end in a disaster. Plus, DaVinci is far better in listening to what their users want and need. I'm not a DaVinci fan because it interferes with my way of working but if Adobe can't see they're sitting in an ivory tower, it will soon be too late to turn the Titanic's course.

12 replies

R Neil Haugen
Legend
June 19, 2024

Ahh, then, you simply haven't learned of the existence or how to use most of the tools, methods, and processes for trims in Premiere. As they are there.

 

Trim mode brings up side-by-side images in the Program monitor with timecode stamps.

 

The left image is the outgoing clip, the right image is the following clip. You can use keyboard shorts to go into Trim mode with Loop on, set to how many frames each way you want in the loop. 

 

Then watch the screens, and just tap the keyboard to change the cut point ... it loops through again ... if you like stop it, accepting that cut point. If not, let it go, tap the keyboard again to change the cut point ... until you like it.

 

Rolling cuts move the cut point without moving either clip. You gotta have enough frames of handles to do this of course, but it's a quick mouse move. In Rolling mode, you get a red vertical bar with arrows both ways. Simply slide the mouse to where you want the new cut point, click.

 

Ripple cuts only the selected clip, on the selected side of the cut, moving the following clip/s as needed. It's a yellow bar with arrows pointing to the clip being trimmed. It will pull back the back end, or the front end, either way, and move all following clips back if needed, or forward to close any gap created.

 

You can set the Prefs so you don't even need to use a keyboard short to get the Ripple or Rolling 'tool', as if you hover over the cut, it auto-goes to Rolling mode trimming, and if you hover over just to one side of a cut, it goes to Ripple mode trimming.

 

That is how my prefs are set ... and I do that a lot. It's handy enough I've not spent much time in Trim Mode over the years. But then, if I were doing fictional episodic or long-form, I'd spend a lot more time in Trim mode.

 

Then of course there's "slip" where you grab a clip, and you can push it over another clip, and Slide, where the edit points on either end stay the same, but you can move the clip you've 'grabbed' a bit left or right, therefore adjusting which segment of the clip is shown without changing cut length. (This is from memory ... admittedly, I do at times reverse the names of the Slip and Slide actions.)

 

And there are keyboard shorts for both nudging and cutting clips. There's the one for one frame at a time, and there's another for (default setting) five frames movement of clip or cut point at a time. But you can change how many frames the default is set to yourself.

 

 

Everyone's mileage always varies ...
Known Participant
June 19, 2024

Trim mode, working with side-by-side looped images and tapping to set a new cut point, the differences between roll/ripple/slip/slide, and how to use them simply by where you hold the cursor, not even needing keyboard shorts to change type of edit point? 

Trim mode: not sure what you mean by that.

Side-by-side looped images and tapping to set a new cut point: definitely not seen that.
Differences between roll/ripple/slip/slide: I know them somewhat but since I'm more of a motion designer, I keep forgetting what is what and the function that works with the Y shortcut, keeps confusing me: I always move in the wrong direction somehow.

How to use them simply by where you hold the cursor, not even needing keyboard shorts to change type of edit point: I don't know that. I sure would like to be able to tap a few keys to add or remove frames at the start or end of a clip. The mouse seems to blunt for that.

Not being able to slightly change clip length without messing with adjacent clips at all, has been a great frustration during my edit process. That is why I do not call myself an editor, even though I made many commercials oprorate movies during three decades. I see people do this on Avid and that's true editting in my view. And I tried to find Premiere tutorials about that for years but none seem to offer exactly what I need. Plus many editting tools can really destroy a timeline when you got several layers. But that's for later. If you can tell me how to fine tune a single video timeline, I would be helped a lot to begin with. I'm fed up using ripple delete and the A shortcut to constantly shift trains of clips back and forth, just to add or remove a few frames. It's amateurish. The Y tool could be handy too if it had key tapping but it's mouse only.

MyerPj
Community Expert
Community Expert
June 17, 2024

<<Seeing posts doesn't give data about squat.>>

Ha, very funny Neil! Well said.

R Neil Haugen
Legend
June 17, 2024

Seeing posts doesn't give data about squat.

 

The subscription numbers pretty much across the Adobe apps are doing fine. There's more people working with them than ever.

 

And as someone who works in both Premiere and Resolve daily ... that's great. Better for all of us.

Everyone's mileage always varies ...
Known Participant
June 17, 2024

I've seen an increasing number of posts where people are moving away from Adobe due to the price so, swings and roundabouts. The fact is if they made it £20 a month or less for 2 apps, or fairly matched inflation, or did it based on your proveable income, then I'd think that would drive more subscriptions.

R Neil Haugen
Legend
June 17, 2024

I'm amazed you have worked this long in Premiere and clearly don't know how to setup and use the timeline preferences and keyboard shorts and built-in trim processes. It's worth learning.

 

You are aware, I hope, of Trim mode, working with side-by-side looped images and tapping to set a new cut point? That sort of thing? The differences between roll/ripple/slip/slide, and how to use them simply by where you hold the cursor, not even needing keyboard shorts to change type of edit point?

 

One of the main arguments used on this and other forums over the last couple years is exactly opposite to your main premise. That is, that Premiere is designed for and used by a ton of noobs for YouTube et al use. Because it is certainly used by thousands of noobs for that stuff daily.

 

As Adobe has nearly free group licenses for schools to use, even our local high school is using the Adobe suite for all video/image/illustration creation classes, and won't even look at Resolve. So all those kids ... and millions more like them ... are getting started in Premiere.

 

That is Reality.

Everyone's mileage always varies ...
Community Expert
June 17, 2024

You get what you pay for. The dynamic linking between Premiere, AE and Audition is awesome. The compatabity with Photoshop and Illustrator is very valuable. If you want a time efficient way to produce professional products then the Adobe Suite can't be matched. 

GeoffVaneAuthor
Inspiring
June 17, 2024

All I can find in actual data: I speak to students and amateurs. They quit or never begin with it anymore. Every student and amateur used to experiment with Adobe at home. I don't see that where I work these days. I agree that Adobe killed the hobbyist industry, as I do not see data in real life which contradicts that. When people don't make money with the suite, it should work for limited hours per month for free, or something like that. There are enough business users to justify that.

Editors crazy fast in PrPro, especially trimming a couple of frames: for many years I have tried to find a way to trim or extend clip in a existing sequence, by a few frames. I recently discovered the Q and W keys to trim like that but I never succeeded in adding a few frames without altering the shots before and after the clip I change. And the Q and W keys often mess up a complex sequence due to an unexpected result.

Avid clearly has some things PrPro's devs need to add: I'm not a real editor but people over at my station complain a lot when they use Ppro as it lacks certain important quick ways to cut. It's way better for simple effects and dealing with all kinds of footage and file hygiene. 

R Neil Haugen
Legend
June 15, 2024

"They" haven't killed the hobbyist segment, that's growing fast. From all I can find in actual data, both Premiere and Resolve have a growing base, including in the low end markets. And the number of young people using PrPro on a daily basis is growing, not shrinking.

 

Next, several major editors have noted that Resolve is still lacking quite a few specific keyboard shorts that PrPro has, and so they prefer PrPro because it has better speed of shortcut use.

 

And finally, I've seen a number of editors that are crazy fast in PrPro, especially at the whole bringing clips to the sequence then trimming them a couple frames check one more check one more oops one more back in ... next clip.

 

So fast I can't even see exactly what they're doing.

 

It does have different names and a slightly different approach or methodology than Avid. But once you have that difference mastered, it's also fast.

 

That said, Avid clearly has some things PrPro's devs need to add.

Everyone's mileage always varies ...
Known Participant
June 15, 2024

They've killed the hobbyist industry. It sucks. Most of us can't afford £600 a YEAR! So ridiculous. I only use Photoshop and Premiere Pro, why should I pay £50+ a month when I'm not making anything from it.