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Iwona2269130536ju
Participant
January 18, 2023
Question

Licens for cosmetics product

  • January 18, 2023
  • 3 replies
  • 218 views

I would like to know if I can use adobe stock photo/video/vector in the beauty industry as promotional material. Poster, leflet, mailing.

This topic has been closed for replies.

3 replies

Abambo
Community Expert
AbamboCommunity Expert
Community Expert
January 19, 2023

Yes, you can. Be sure to read the licensing terms.

 

Look here for more information on licensing: https://community.adobe.com/t5/stock/links-for-licensing-terms/td-p/11366788
(Disclaimer: As always with licensing, this is my interpretation of the rules. I think they are correct and advice is based on reading and interpreting the licence terms and on fair use for both the buyer and the artist/stock company, but I cannot rule out that my interpretation is wrong. I'm not an Adobe employee).

ABAMBO | Hard- and Software Engineer | Photographer
T
Test Screen Name
Legend
January 19, 2023

Oh, one thing to remember. It would be entirely legal for any of your business rivals to license the SAME Adobe stock and use it THEIR promotion. For this reason, branding will usually want to commission its own work from photographers. This is not such a problem for local businesses or short term promotions.

Abambo
Community Expert
AbamboCommunity Expert
Community Expert
January 19, 2023
quote

It would be entirely legal for any of your business rivals to license the SAME Adobe stock and use it THEIR promotion.


By @Test Screen Name

Most users customize the pictures. If you are one of the big brands, the budget to take your pictures is minimal against all the rest. And very often, they use prominent faces for their advertising. For small businesses, this could by far break your budget.

ABAMBO | Hard- and Software Engineer | Photographer
T
Test Screen Name
Legend
January 19, 2023

Yes, Stock can be used to make promo material. Just check each image just not say "editorial use only". Any pictures of branded or recognisable cosmetics will be unusable.

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