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Sergio James
Inspiring
February 12, 2026
Answered

Experienced contributor seeking clarification on whether Adobe Stock has recently updated its photo review policies, due to a noticeable increase in rejections for quality and similar content.

  • February 12, 2026
  • 3 replies
  • 0 views

Hello,

I would like to ask whether there have been any recent changes to Adobe Stock’s photo review policies or internal review standards.

Over the past weeks, I’ve noticed a significant increase in rejections, particularly under general categories such as “Quality Issues” or “Similar Content,” even for images that meet the technical and commercial guidelines.

Has Adobe updated its evaluation criteria, review process, or similarity thresholds recently? Or are there new internal standards contributors should be aware of?

Any clarification would be greatly appreciated.

    Correct answer daniellei4510

    @Sergio James This is Adobe’s “clarification:”
     

    We have expanded our moderation policies & platform: We are investing in both people and technology to scale moderation for the massive increase in weekly submissions. First, we have tripled the size of our moderation team. Second, we have introduced new technology to help evaluate new submissions and audit the existing collection against our new policies. This expanded auditing has resulted in the reclassification and removal of over 100K assets.

     

    The “similar content” issue is one in which, as contributors, we have to take the bad with the good. If a subject is over-represented in the database, this makes it more difficult for us, as contributors, to have our assets appear in searches. There is little benefit to having an asset accepted if it is going to be buried on the 100th page or beyond of the resulting search.

    That said, some “similar content” rejections do appear to be quite arbitrary and illogical at times. This would be where the careful curating of titles and keywords come into play. I submit a LOT of portrait and fashion material, and putting keywords like ‘woman,’ ‘beauty,’ ‘glamour,’ ‘fashion,’ etc. first in my list of keywords is probably going to result in a similar content rejection. So instead, I concentrate on what the model is doing or wearing in terms of creating my keyword list. And that’s only a quick example. It still doesn’t guarantee the asset will be accepted.

    As far as Adobe discouraging contributors, that’s a matter of interpretation. Naturally, if a contributor succeeds, Adobe succeeds. But their first and foremost priority is on that of their customers, not us as contributors (i.e., suppliers). So guaranteeing a reasonable number and variety of search results is of benefit to the buyer.

    I actually keep track of two different acceptance to rejection data points, one of which does not include “similar content” rejections. Excluding those, I have a 98% acceptance rate; including them, I’m down to 92%. If nothing else, I feel a little less disheartened by managing to keep it above 90% regardless of Adobe’s new policy.

    3 replies

    Jill_C
    Community Expert
    Community Expert
    February 12, 2026

    This problem of unjustified rejections for similars and quality issues has existed for nearly a year now, and it seems to be the “new normal” for Adobe Stock. They’ve slowed down their database growth considerably by various means, and these random rejections have become a big source of frustration for many Contributors. Unfortunately, there’s not much we can do about it.

    Jill C., Forum Volunteer
    Inspiring
    February 12, 2026

    @daniellei4510 brought up a very important point. Keywords.

    Personally I use Grok, and anyone not using it is doing a disservice to themselves.

     

    I asked Grok:  I shoot stock photography, if I give you a title for a photo or video can you give me key words I can use including commas in between?  Yes, absolutely! Then goes on to explaining how it can help. 

    Then I gave it this title:  Solar panels installed on holding brackets

    Here is a list ready to copy and paste:

    solar panels, photovoltaic panels, solar modules, holding brackets, mounting brackets, solar panel brackets, solar panel installation, mounted solar panels, roof mounting, solar racking system, metal brackets, aluminum brackets, solar panel mounts, renewable energy, green energy, sustainable energy, solar power system, photovoltaic installation, solar array, tilted solar panels, ground mount, roof brackets, solar panel hardware, installation detail, close-up solar brackets, energy efficiency, clean energy, eco-friendly, solar technology, photovoltaic brackets, solar panel fixing, bracket system, solar energy setup, modern solar installation, durable mounting, solar panel support, outdoor solar panels, blue solar cells, sunlight capture, alternative energy, solar farm detail, residential solar, commercial solar, energy transition.

     

    It’s literally a game changer

    Francisco ZALEZPHOTO
    daniellei4510
    Community Expert
    Community Expert
    February 12, 2026

    I can’t speak on quality issues, but we do strongly suspect Adobe has installed an algorithm that looks for repetitious keywords that can result in a similar content rejection.

    Adobe Community Expert | If you can't fix it, hide it; if you can't hide it, delete it.
    Sergio James
    Inspiring
    February 12, 2026

    Thanks Danielle,  I am asking Chat GPt to help me with the keywords and title.  Would that be an issue?

    daniellei4510
    Community Expert
    Community Expert
    February 12, 2026

    Actually, I use Gemini 3 and ChatGPT to help me with avoiding overused keywords or to list common ones later in the list. Results aren’t guaranteed, but it seems to help. While I do it very sparingly, I will also resubmit an image previously rejected for similar content after asking ChatGPT to reconsider the keyword order or to suggest more unique examples, usually accompanied with some additional edits for general improvements to the image itself. 

    Adobe Community Expert | If you can't fix it, hide it; if you can't hide it, delete it.