Adobes credits and subscriptions

Dear Adobe Team,

As a loyal customer of Adobe for over a decade, I am writing to express my deep frustration and disappointment with the recent decision to charge extra credits for features like Nano Banana and Flux.

It feels unfair that long-term, paying users like myself—who have supported Adobe’s products and brand for years—are now being asked to pay even more for tools that were once part of the creative experience we trusted and valued.

What makes this change especially discouraging is that other platforms now offer similar or even better tools at no additional cost. For example, Google Whisk provides free access to Nano Banana, and my Canva subscription now includes Affinity, which delivers a smoother, more affordable creative workflow compared to the basic Photoshop and Lightroom plan.

I’ve always appreciated Adobe’s innovation and leadership in the creative industry, but this new direction feels disconnected from the loyal community that helped build your reputation. I sincerely hope Adobe reconsiders this model and finds a way to reward loyalty instead of penalizing it. Norm Dorosh