Why is Adobe Firefly asking for payment if it's included in my Creative Cloud plan?

Hi everyone,
I’ve had an Adobe Creative Cloud subscription since August last year, and Adobe Firefly is listed among the apps included in my plan.

When I try to use Firefly – especially for video generation – I’m asked to upgrade or purchase a separate plan. But Firefly should be included in the plan I already pay for.

I managed to speak briefly with a support agent, who told me this issue wasn’t in their area of expertise and that they would forward me to the right team. That didn’t happen. After that, the chatbot took over, looping through predefined options without letting me continue with a real person.

I find this level of support disappointing and unhelpful, especially given the cost of the subscription.

Can anyone from Adobe or the community clarify what’s going on? Has anyone solved this issue?

Thanks in advance to those who can help.