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Participant
April 25, 2021
Question

Resizing banners for web display advertising variations

  • April 25, 2021
  • 3 replies
  • 2037 views

Hi

I run a creative team who create web display banners in a variety of formats - social as well as the google web banners

 

At the moment they create every banner separately. One at a time. Takes so much work and not best use of their talent. 

I'm looking at software that automatically resizes a banner to all the other formats. As they currently use Adobe for graphic creation would Adobe Spark offer this solution? Or is it only social dimensions where auto resizing is an option?

 

thanks! 

3 replies

SteveThompson84
Participant
January 7, 2025

Take a look into Liquide Layouts within Indesign. 

Nancy OShea
Community Expert
Community Expert
January 7, 2025

Since you've resurrected a 4-year-old topic about Spark (now called Adobe Express), I'll provide current links to common social media sized templates.

https://www.adobe.com/express/collections/social-media-marketing

 

Nancy O'Shea— Product User & Community Expert
Nancy OShea
Community Expert
Community Expert
April 25, 2021

Hi @Nathalie5FAB,

Be careful what you wish for.  You can't fit a square design into a rectangle any more than you can fit a horizontal design into a vertical one.  All banner ads must begin life at the correct size and orientation, usually from a pre-built starter template.

 

Changing size and orientation at the end is not something good designers do for risk of clipping or grossly distorting the design & its content.  When minor adjustments are required, the designer knows how to do that in their graphics app of choice -- Photoshop, Illustrator, InDesign, etc... while maintaining the design's integrity. 

 

So to answer your question, no.  Spark is NOT the right tool for this.

 

Nancy O'Shea— Product User & Community Expert
John T Smith
Community Expert
Community Expert
April 25, 2021