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I have a web site for the last two years. I'm doing SEO on a daily basis. But my site goes down day by day. So tell me how can I increase the ranking of my website. and tell me the techniques of SEO.
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SEO is common sense. For best results, your site should contain plenty of unique, keyword-rich content inside good semantic markup -- <h1>, <h2>, <h3> and <p> tags.
Run some diagnostic reports to see where you're missing the mark.
Read Google's SEO Starter Guide
https://support.google.com/webmasters/answer/7451184?hl=en
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