wraping text around image .jpeg in indesign

I am trying to wrap my text around the picture using the following text wrap panel settings:-

1- wrap around object shape

2- wrap options: both right & left Sides

3- Contour option type: detect Edges

4- i have set the top offset to : 0.125 in

the image i have imported is a .jpeg but i couldn't get ride of the white background of the picture frame in order to see the text underneath it.

Any suggestions how to solve this please as i am new to indesign?