Creative Cloud price increase is unfair

[SijmenG]

Hi,

I just looked at my creative cloud subscription and saw that the monthly price increased by 68%.  How is this fair?  I'm just a hobbiest photographer who has been paying for CC for years with almost no use, and now having to pay significantly more.  Prices are going up everywhere, but not at 68%. I certainly didn't get a 68% increase in my pay.  It's just disgusting what you have done. 

Shame on you Adobe.  If you're the sort of company that is willing to bleed people, then I'm no longer willing to support your organisation.   Subscription has been cancelled.  I know my complaint will fall on deaf ears, but if everyone did the same thing, then maybe you'd get the message.

Regards,

Sijmen.

[kglad]

the photography plan paid annually has been the same cost ~$120 us/yr for since cc adobe changed to subscription years ago.

[SijmenG]

Maybe for you Kglad.  They're charging me AUD$371.84 per year which is significantly more.  What's worse, I'd be paying for things I don't want, such as photoshop and cloud storage, both of which I never use.

I'm absolutely stunned by the greed shown by Adobe.

Regards,

Sijmen.

[kglad]

@SijmenG 

is that the au cost for the annual plan paid annually?

[SijmenG]

kgad,

In Australia, the montly and annual plans end up costing the same amount at the end of the year.  Theres no saving either way.

Regards,

Sijmen.

[kglad]

does the au version of this https://helpx.adobe.com/creative-cloud/faq/ccpp-20gb.html#:~:text=The%20Creative%20Cloud%20Photograp.... show anything promising?

[SijmenG]

Kglad, 

That's actually the plan I'm currently on. Monthly price has increased from AUD$14.29 to AUD$23.99 a month. As part of that plan I get access to a bunch of application and 20GB of cloud storage, none of which I use, but previously I didn't care so much.  But now with the price increase I do care.  I don't want yo pay for stuff I'll never going to use.  As a amature photographer, all I want is lightroom classic. Regardless, the 68% price increase is still there and that is what I'm complaining about.

Regards,

Sijmen.

[kglad]

doesn't that page show you can get the annual payment (not monthly which increased) plan for the previous cost?

[Shivangi_Gupta · Accepted solution]

Thanks for sharing your opinion, @SijmenG.

We are committed to continually improving our plans to meet the needs of all creative users, from enthusiasts to professionals. The Adobe Creative Cloud Photography plan has embraced the latest advancements in digital imaging and continues to be a powerful solution for editing, organizing, storing, and sharing images for anyone interested in photography.

Since its launch over a decade ago, the Photography plan (20GB) has maintained its competitive pricing, all the while expanding to include highly sought-after apps like Lightroom for mobile, Photoshop for iPad and the web, among others.

Recent additions to your membership include tools capabilities like Select Subject, Remove Background, and the Contextual Task Bar in Photoshop and Lens Blur, Denoise, and hundreds of Premium Presets in Lightroom and Lightroom Classic. In addition, we are committed to supporting photographers and continuing to innovate across our platform, including Lightroom Classic. 

Having said that, I would recommend you to switch to annual prepaid plan. There is no change in pricing for that.

Let us know if you have any questions.
^Shivangi

[SijmenG · Accepted solution]

Shivangi,

I'm fully aware of all the improvements made to lightroom over the last few years, and we expect them.  That's why we pay the monthly/annual subscription, so that Adobe has the revenue to continually improve the product.  What I'm angry with, is the sheer greed of Adobe to slap on a 68% increase on monthly pricing,  

Now, you've said that switching from monthly to annual is the same price.  That's not true.  I was paying AUD$14,29 x 12 months which comes to AUD$171.48, but the new annual price is AUD$191.93, which is NOT the same.

In addition, when selecting the annual option, it clearly indicates a saving of 33% on "the next 12 month" which raises the question, what happens after 12 months?

Finally, your comment about Adobes commitment to support photographers from enthusiasts to professional is also not true.  Previously Adobe may have been interested in supporting enthusiast photographers, but that does not seem the case now.  For example, my current 20GB plan is no longer offered, meaning only the more expensive plans are on offer.  This is not how you support enthusiasts.  The following link is a perfect example of other hobbiest photographers feeling let down by Adobe. 

https://www.microfournerds.com/blog/sick-of-paying-monthly-best-lightroom-alternatives-2025

I've been loyally supporting Adobe for 7 years paying my monthly fee for bundled products I don't use, just so I can occasionally make use of lightroom classic, and now to be slapped with such a significant increase is simply greedy of Adobe, and I won't support Adobe any more. I'm not alone in this. Already youtube photography content providers who previously only used lightroom, are now being asked to see photo editing being done in other free tools.  Over time, as more youtube content like this becomes common place, these other tools will replace lightroom, first as an enthusiasts tool, but then as a professional tool. In the end, Adobes greed will be its undoing.

Regards,

Sijmen.

[Erling S.]

Could you comment on the recent 32.5% monthly price increase for Adobe Creative Cloud in Norway?

Your profits are rising sharply in the first half of 2025, and the net income for 2024 was $5.9 billion. It seems you have the necessary resources to continue developing your software and reward your shareholders generously.

So why demand significantly more from your loyal users?