Adobe charges £19.97/mo for a single product. I want to know how this has happened as I bet there are other products (similar to those adobe make) that are priced cheaper and even though most people can make the money they spend back, making the money back is not guaranteed so can adobe PLEASE price their products cheaper for individuals.
Nobody here makes pricing decisions as we are all product users. But to put this into perspective for you, 51+ apps & services on the All Apps Plan for $40/month (special limited offer) for 12 months comes out to less than $9/yr per title. I think that's very affordable. And compared to design apps like AutoCad that cost $1,775/yr, Adobe's All Apps plan is a steal.
Adobe also discounts software for qualifying students/teachers (60% off the first year). But if you really can't afford Adobe products, maybe you should use a cheaper alternative. There are plenty out there.
Creative Cloud Photography Plan (approx $10/month for 12 months). Includes the following: - Photoshop CC and Photoshop on iPad - Lightroom on desktop, mobile and the web - Lightroom Classic - Portfolio website + hosting - Spark with premium features - Bridge - 20 GB cloud storage (upgradable to 1 TB). https://www.adobe.com/creativecloud/photography.html
You'll find cars at $40,000 and pretty similar cars (to people who aren't car experts) for $10,000. How it happened? Adobe decided it was a fair monthly price for a product sold at $700 before. The price is comparable to buying a license, then staying upgraded to the latest version.Why should the prices be cheaper for individuals? (In fact, they are: team licenses cost more than this).