The reply mentions quite a lot of tools. I haven't had the time yet to check which ones meet my list of crucial features (surface, image, and location-based creations, QR code, in-browser viewing). Aero was quite capable of doing a lot ! So we're out in the woods. Here we go:
You're already using Adobe Substance Stager and Adobe Dimension (for static 3D scenes/renders) and Adobe Aero (for AR scenes), both of which are super designer-friendly and tie nicely into the Adobe ecosystem. But if you’re looking for other tools with a similar level of ease — maybe with different capabilities, platforms, or export options — here's a curated selection of easy-to-use alternatives for 3D + AR content creation, depending on your goals:
Designer-Friendly 3D Scene Builders
(like Adobe Dimension and Substance Stager)
- Spline
- Web-based, very intuitive UI (like Figma meets Blender).
- Great for real-time, interactive 3D scenes, animations, and web embeds.
- Has basic AR/WebXR export (still developing).
- Mac-native app also available.
- Vectary
- Web-based 3D editor focused on product design, web embeds, and AR.
- Drag-and-drop ease, PBR material support.
- Exports to USDZ for iOS AR or glTF for broader use.
- Built-in AR viewer via QR code.
- Luma AI / Genie
- iOS and Web
- AI + NeRF-based tools for scanning real-world objects (with photorealistic results).
- Convert to 3D assets and easily place them in AR.
- Luma has AR previews and iOS USDZ exports built in.
4. Scenery
- Well-versed in the Apple eco-system; Android viewer on its way.
- [See other posts about it below.]
Simple AR Creation Tools
(like Adobe Aero)
- 8thWall (now part of Niantic)
- WebAR platform – users don’t need to install an app.
- You can use drag-and-drop tools or custom JavaScript if you want.
- Ideal for AR websites, marketing, or interactive posters.
- Zappar / ZapWorks
- Very user-friendly no-code web tool.
- Create AR experiences that work in-browser or in-app.
- Also supports image tracking, world tracking, etc.
- Reality Composer
- For Apple iOS/macOS
- Native, easy, node-based AR scene builder from Apple.
- Works with USDZ and RealityKit.
- Excellent if your target is iOS.
Meta Spark Studio[EDIT – Discontinued]
- Meta’s platform for Facebook/Instagram AR filters.
- A bit steeper than Aero, but manageable.
- Has a visual programming interface like Quartz Composer.
Honorable Mentions / Crossovers
- Blender + Verge3D
Blender is complex, but Verge3D adds a visual logic editor for interactive scenes + WebXR export. Powerful combo if you dare. - Unity MARS or Snap AR Studio
More advanced, but Snap has a few entry-level templates for quick prototyping.