Adobe Application Manager has changed to Adobe Creative Cloud?

Hi. I have LR6 and PSE13 x64-bit standalone applications installed on my Win10 PC - just now Adobe Application Manager updated itself to Adobe Creative Cloud and put a shortcut on my desktop. I don't want any subscriptions so can I just ignore this and not sign in to Creative Cloud (or even uninstall it, although your help pages advise not doing the latter? If I then start each application and check for updates I get the familiar Adobe Application Manager pop-up, so why was Adobe Creative Cloud installed? There as no mention of this happening prior to the update for Adobe Application Manager so I'm puzzled as to why I seem to being steered to CC and possibly a subscription model - I'm quite happy for the time being with my standalone versions thank you! Any light anyone can shed or re-assurance that I'm not being forced to take out a subscription when it is neither wanted nor needed would be much appreciated.

Thanks in advance DocD