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Participant
February 3, 2025
Answered

Cleaning up complex logo

  • February 3, 2025
  • 3 replies
  • 696 views

I have a client who specifically asked for a logo in the shape of an S, with multiple stroke lines inside, and that conveys the movement of racing tires. I designed the attached logo but don't know how to clean it up and get the angles geometrically correct due to the perspective slant. Any advice on how to attack this one? 

Correct answer Monika Gause

In order to get an idea of how this will look in perspective: draw it undistorted.

Then outline the strokes, then use either 3D (Classic) Rotate, free transform tool or the perspective grid to get it into perspective

 

You can use that as a template for drawing it in any other way.

3 replies

Monika Gause
Community Expert
Monika GauseCommunity ExpertCorrect answer
Community Expert
February 3, 2025

In order to get an idea of how this will look in perspective: draw it undistorted.

Then outline the strokes, then use either 3D (Classic) Rotate, free transform tool or the perspective grid to get it into perspective

 

You can use that as a template for drawing it in any other way.

Jacob Bugge
Community Expert
Community Expert
February 3, 2025

Jules,

 

I agree with Bobby in the use of a combination of outer shape(s) and blends.

 

Another way to create the perspective tyre track impression while keeping the same proportion of widths of the (track/tread) lines and the gaps in between could be to start out with uniform blends of many thin lines between the outer shapes, then expand each blend, then delete lines within the desired width of the (track/tread) lines and join the ends of the remaining outer lines with narrower gaps in between.

 

Community Expert
February 3, 2025

I think the way I would tackle vectorizing that "S" logo is making a shape to cover the outside edge and then creating a series or blend of line strokes to cut through the outer shape. The width tool can be used to modify the varying widths of the line strokes. When everything looks like it is adjusted properly expand the line strokes into editable paths and then use those paths to cut through the outer shape using Pathfinder tools such as minus front.