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Hi all,
I was just wanting to ask a few points about saving images for web, as I seem to get mixed advice with the research i've done:
Is it better to use Export As or Save for Web Legacy in Photoshop?
Is it correct that 72ppi/ 300 ppi is redundant when saving for web? It's just a case of having a large enough image size?
What, generally, is the best image size to use? Should the most popular screen sizes be your main consideration here?
Anything else that should be done as standard, besides sRGB colourspace?
Many thanks!
Lynn
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Yes, ppi is irrelevant! It's all about pixel dimensions. On screen, the image pixels align to the screen pixels, one to one. In other words, the resolution is already given. The screen resolution, whatever it is, is what you get.
As for what dimensions, things are a bit more complicated than they were, because of the new high-density/retina screens. Without any compensation, everything displays that much smaller on these screens.
The current and standard way web browsers deal with this, is to scale up when such a display is detected. Instead of mapping one to one, they use four screen pixels to represent one image pixel. A clean pixel doubling.
This means that, for the time being at least, you can use the "old" normal pixel dimensions. Anything between, say, 1000 to 1500 pixels wide.
Responsive web design is all the rage these days, meaning that images scale according to browser width. Personally I hate that because it makes everything blurry and swishy. I much prefer to prepare for fixed sizes. But this is down to whoever designs the site.
Save For Web is in the process of being phased out and replaced with Export As.
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Thanks for your reply, very informative! It just seems like there are so many variables. I'm not a web designer, but in my new job, i'll be creating graphics for web, so going with the "old" dimensions seems like the way to go for now.
Thank you!
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Be sure to ask the web designers what they need, but be ready for a "huh?" reply. Crucially, keep your original work as PSD at original maximum resolution, so when someone changes their mind, wants a bigger picture, or technology changes, you can deliver updated web graphics with least pain.
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Just to elaborate on that responsive design, typically these days (at least for me) I’m required to create 3/4 different sized images for different displays.
Mobile phone, Tablet, PC Monitor and then the geeks do their thing and display a different image depending on the viewing size.
It works particularly well in google chrome and changing the windows size as you get to watch it actually scale properly.
This of course still has its limits as you don’t know if the person is viewing it on a 16” CRT monitor or a 32” Ultra-wide 4k monitor so some exceptions have to be made.
I’d say colour is my biggest gripe with web images, I personally have a 99% Colour accurate monitor which I colour calibrate once a month so I know my RGB’s are pretty spot on.
However a customer or someone else’s monitor, you just can’t gauge how they’re viewing it and what quality of colour they’re able to see the image as – The only thing you can do in this regard is to know your monitor is good and calibrated and trust that alone.
The last thing I’d like to mention is image quality vs image size, the company I work for had just asked me to do a complete overhaul on the website's images as they had found that the website loading time was between 10-20 seconds, this was due to the fact that some images were around 3mb. (Not my fault, I simply supplied what was requested, very high-quality detailed images)
But I also didn’t want to compromise on the quality of the image, so we used thumbnails at around 100kb then when you click the product a slightly bigger thumbnail appears at around 300kb then when you want to zoom in a 3rd image is used at around 1mb.
Page loading is very important, look at Amazon for instance – Go and save one of the images on their images and you’ll see how much they can squeeze into 300kb, it’s really impressive. I think I had read somewhere that they’d done research and found that a 1-second page load lost them $1.6 billion over a year.
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